FranchiseVerdict
Vibe House Pilates logo
FV-02890·MODERATEExcellent86

Vibe House Pilates

Health & FitnessFranchising since 2026Website
Investment
$297K – $467K
56th pct Health & Fitn…
Avg revenue
$914K
46th pct Health & Fitn…
Royalty
Units
2
12th pct Health & Fitn…
SBA default

Bottom line

  • Total investment $297K – $467K including a $60K franchise fee.
  • Average unit revenue of $914K/year. Estimated payback in 1.1 years.
  • Rated MODERATE with a risk score of 63/100.
  • Emerging franchise — only 0 years of franchising with 2 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Vibe House Pilates Franchising, LLC
Incorporated in
Indiana
HQ
1123 Merrillville Road, Crown Point, Indiana 46307
Auditor
DA Advisory Group PLLC
Audited financials

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Vibe House Pilates unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $914,054
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $297K–$467K
Working capital
$
FDD reports $15K–$20K

Unlevered ROIC · per unit

69%

Above typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$274K
EBITDA margin
30.0%
Total invested
$399K
Payback
17 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Vibe House Pilates units return on equity?

Edit assumptions

Equity IRR · 5-yr

28.9%

3.56× MOIC

Year-1 DSCR

2.80×

EBITDA ÷ debt service

Equity required

$9.7M

on $21.0M purchase

Total debt

$11.3M

SBA $5.0M + senior + seller note

SBA 7(a) request ($10.5M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Vibe House Pilates franchisees operate boutique pilates studios offering instructor-led reformer and mat classes in protected territories. Day-to-day operations include class scheduling, instructor management, member retention programs, facility maintenance, and sales/marketing to build recurring membership revenue. The business model relies on high-touch customer experience and premium pricing typical of the pilates studio sector.

CEO
Rosalie Black
Founded
2026
FDD year
2026
States available
0

Item 7 · what it costs

The Vitals

Total investment
$297K – $467K
All-in to open one unit
Liquid capital
$15K – $20K
Cash you must have on hand
Franchise fee
$60K
Royalty
the greater of (a) 7% of Gross Sales, or (b) $500 per wee…
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical
Payback period
1.1 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$914K
Per unit, per year
Median gross sales
Item 19 type
Historic Financial Performance Representation of 2 Affiliate-Owned Studios
Sample size
2 units
vs category median 12 · small
Range (low → high)
$754K$1.8M
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank46th
vs Health & Fitness peers
Investment cost rank56th
Lower investment ranks lower (better)
Royalty rate rank69th
Lower royalty = lower percentile (better)
Unit count rank12th
vs Health & Fitness peers
Risk score rank57th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
2
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
2
Corporate units in the system
% franchised
0%
vs corporate-owned
2024
0±0
Franchised units
2025
0
Franchised units
2026
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 19 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 19 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

63
Risk · 0-100
MODERATE63 / 100

Vibe House Pilates presents CAUTION-level risk due to minimal system size (2 units), absence of financial performance substantiation, undisclosed franchisor financial health, and high fixed royalty burden relative to revenue volatility in boutique fitness.

Score breakdown · what drove the 63 / 100 rating

  1. 01MINOROnly 2 operating units with unknown growth trajectory suggests early-stage or stalled system expansion
  2. 02MEDNo Item 19 (Financial Performance Representations) disclosed — cannot independently verify the $345,778 average net income claim
  3. 03MINORHigh initial investment range ($297K-$467K) relative to system size creates concentration risk with minimal franchisee reference pool
  4. 04MINORMinimum royalty of $500/week ($26,000 annually) is fixed floor cost — significantly impacts profitability at lower revenue stores
  5. 05HIGHGoing Concern status is 'False' — unclear if franchisor has financial stability to support franchisees long-term
  6. 06MINORExtreme data sparsity (only 2 units) makes risk assessment speculative; no track record of sustainable multi-unit growth

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Geographic area
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Granted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Indiana

Item 11

Training & Operations

Classroom training
29 hrs
On-the-job training
2 hrs
POS system
MINDBODY
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

23 numbers

Locked
(619) 525-••••
CA
(512) 475-••••
TX
(213) 576-••••
CA

One-time purchase · CSV download · Validation questions included

FDD download

Vibe House Pilates · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above