FranchiseVerdict
BODY20 logo
FV-00358·MODERATEExcellent95

Body20

Health & FitnessFranchising since 2025Website
Investment
$265K – $456K
51st pct Health & Fitn…
Avg revenue
$470K
23rd pct Health & Fitn…
Royalty
8.0%
55th pct Health & Fitn…
Units
62
73rd pct Health & Fitn…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $265K – $456K including a $65K franchise fee, 8.0% ongoing royalty.
  • Average unit revenue of $470K/year (median $460K).
  • Rated MODERATE with a risk score of 61/100. SBA loan default rate of 0.0% across 84 loans (below the industry average).
  • System growing at 335.7% CAGR over 3 years with 62 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
BODY20 Franchisor LLC
Parent company
Sequel Brands, LLC
Incorporated in
Delaware
HQ
4000 MacArthur Blvd., Suite 800, Newport Beach, California 92660
Auditor
Moss Adams LLP
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one BODY20 unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $469,629
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $265K–$456K
Working capital
$
FDD reports $15K–$50K

Unlevered ROIC · per unit

33%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$131K
EBITDA margin
28.0%
Total invested
$393K
Payback
36 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 BODY20 units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$2.0M

on $9.9M purchase

Total debt

$7.9M

SBA $4.9M + senior + seller note

Overview

About

BODY20 franchisees operate Electro-Muscular Stimulation (EMS) fitness studios offering 20-minute workout sessions using specialized electrical stimulation technology. Day-to-day operations include managing class scheduling, training staff on equipment and client instruction, client onboarding and retention, and managing membership billing and studio overhead in a high-touch fitness service environment.

CEO
Lindsay Junk
Founded
2025
FDD year
2025
States available
22

Item 7 · what it costs

The Vitals

Total investment
$265K – $456K
All-in to open one unit
Liquid capital
$15K – $50K
Cash you must have on hand
Franchise fee
$65K
Royalty
8.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
10.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$470K
Per unit, per year
Median gross sales
$460K
Item 19 type
Gross Sales
Sample size
36 units
vs category median 12 · large
Range (low → high)
$209K$840K
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank23th
vs Health & Fitness peers
Investment cost rank51th
Lower investment ranks lower (better)
Royalty rate rank55th
Lower royalty = lower percentile (better)
Unit count rank73th
vs Health & Fitness peers
Risk score rank50th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
62
Opened
24
Last reporting year
Closed
8
Turnover rate
12.9%
Company-owned
1
Corporate units in the system
% franchised
98%
vs corporate-owned
Net growth (yr3)
+35.6%
Net unit change last year
3-yr CAGR
Outlier (see FDD)
Likely small-sample artifact
2023
61+16
Franchised units
2024
45
Franchised units
2025
14
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 27 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 27 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
84
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

61
Risk · 0-100
MODERATE61 / 100

BODY20 operates under a parent company embroiled in securities fraud litigation, lacks disclosed profitability data despite high investment requirements, and shows rapid but potentially unsustainable growth in a competitive boutique fitness market.

Score breakdown · what drove the 61 / 100 rating

  1. 01HIGHParent company (Xponential Fitness) under active securities litigation for fraud and pre-sale disclosure violations involving named executives Lindsay Junk and Anthony Geisler
  2. 02MEDNo average net income disclosed despite $469,629 average revenue — inability or unwillingness to show profitability is a major warning sign
  3. 03MEDHigh initial investment ($265K-$456K) paired with 8% royalties on gross sales creates significant break-even pressure with no disclosed path to profitability
  4. 04MINORRapid unit growth (35.6% YoY) in a boutique fitness category known for saturation and churn — growth rate may be unsustainable or mask underlying unit quality issues
  5. 05HIGHLitigation directly involves corporate officers responsible for franchise disclosures and marketing claims
  6. 06MINORFranchise Disclosure Document (Item 19) financial performance data not provided to analyst — prospective franchisees must obtain full FDD to verify actual unit economics

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius or Population
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
6
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Delaware

Item 11

Training & Operations

Classroom training
43 hrs
On-the-job training
32 hrs
POS system
MindBody
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

94 numbers

Locked
(702) 985-••••
NV
(725) 218-••••
NV
(203) 216-••••
CT

One-time purchase · CSV download · Validation questions included

FDD download

BODY20 · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above