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Data Deep-Dive

Franchise Failure Rate: What 94,000+ Resolved SBA Loans Reveal

Quick answer

We measured the franchise failure rate across 94,000+ resolved SBA 7(a) franchise loans (2000-2024): how often they were charged off, and how far that varies by category and brand.

By , founder8 min readReviewed against SBA & FDD data

The franchise failure rate is 16.0% based on 94,000+ resolved SBA 7(a) loans analyzed by FranchiseVerdict. That means roughly 1 in 6franchise-backed loans were charged off, contradicting the often-repeated industry claim that nearly all franchises succeed. However, failure rates vary dramatically by category, brand, and investment size. Category averages run from 5.9% (Lodging) to 22.1% (Home Services).

Where the "nearly all franchises succeed" myth comes from

The franchise industry frequently claims that nearly all franchises succeed. We know of no standing study behind that claim, and the versions that circulate define "success" as any franchise unit still operating under the brand. By that measure, a franchisee who lost money every year but kept the doors open counted as a success.

SBA loan data provides a more objective lens. When a franchise-backed loan is charged off, it means the borrower could not repay and the lender wrote off the remaining balance. It is not a perfect proxy for business failure (some charge-offs involve refinancing or personal circumstances), but it is the largest standardized dataset available on franchise business outcomes.

Overall franchise charge-off rate

Across 94,000+ resolved SBA 7(a) franchise loans (those paid off or charged off, spanning 2000 to 2024), the aggregate charge-off rate is 16.0%. This means roughly 1 in 6 resolved franchise loans was charged off. The remaining ~84% were paid in full. (Loans still active and current are excluded, since their outcome is not yet known.)

This dataset covers franchise-identified loans only, so on its own it does not say whether franchises default more or less often than independent small businesses. What it does show is how widely the rate varies by category and brand.

Failure rates by franchise category

Category matters more than almost any other variable. The spread between the lowest- and highest-charge-off franchise categories is enormous:

CategoryCharge-Off RateLoans Analyzed
Retail18.5%9,521
Recreation & Entertainment17.8%2,375
Full-Service Restaurants20.6%6,786
Business Services15.4%9,657
Automotive21.4%7,099
Home Services22.1%6,728
Quick-Service Restaurants15.5%40,110
Senior Care8.2%1,890
Education10.6%4,813
Lodging5.9%7,398

Home Services franchises lead with a 22.1% charge-off rate, about 3.7 times the rate of lodging franchises. This aligns with what we see in the SBA explorer: restaurant franchises face high fixed costs (rent, labor, food waste) that amplify revenue shortfalls into rapid financial distress.

Failure rates by investment size

Investment size also correlates with outcomes, though not in the direction most people assume:

  • Under $100K investment: approximately 15.5% charge-off rate across the franchise brands in our database. Lower-cost franchises tend to be home-based or service businesses with lower overhead, but carry slightly more risk than larger investments.
  • $100K to $500K: approximately 16.5% charge-off rate. This range includes most brick-and-mortar retail and QSR concepts and represents a moderate risk level.
  • Over $500K: approximately 11.2% charge-off rate. Higher capital requirements correlate with lower charge-off rates, likely because lenders apply stricter underwriting and borrowers have stronger financial profiles.

Contrary to what many assume, larger franchise investments actually carry lower charge-off rates. The $500K+ tier has the lowest charge-off rate at approximately 11.2%, likely reflecting stricter lending standards and more experienced operators. You can filter by investment range using our franchise screener.

Brands with the lowest failure rates

Among brands with at least 100 SBA loans on file (enough for statistical significance) and a published rate, these 5 have some of the lowest charge-off rates:

BrandCharge-Off RateTotal Loans
Christian Brothers Automotive0.0%295
Nothing Bundt Cakes0.0%283
Club Pilates0.0%251
Culver’s0.0%114
Visiting Angels0.0%138

Every brand on this list has a 0% charge-off rate across 100+ SBA loans. They span several categories, from automotive and food to fitness and senior care. The common thread: consistent unit economics that let franchisees service their debt reliably.

Brands with the highest failure rates

On the other end of the spectrum, these brands (with 100+ loans) have the highest charge-off rates:

BrandCharge-Off RateTotal Loans
Window Genie58.3%117
Planet Beach56.2%267
Golf Etc.54.5%135
Beef ‘O’ Brady’s49.2%137
All Tune and Lube44.1%275
Cold Stone Creamery31.0%1,224
Quiznos28.5%2,327
Curves18.8%425

Several of these brands have gone through bankruptcy (Quiznos), experienced massive unit-count declines (Curves, Planet Beach), or operate in categories with high capital exposure and cyclical demand. Charge-off rates above 40% indicate systemic problems within a franchise system, not just individual franchisee mismanagement.

How to check the failure rate for any franchise

FranchiseVerdict tracks SBA 7(a) charge-off rates for every franchise brand in our database. Here is how to use this data in your research:

  1. Search for the brand on FranchiseVerdict and look at the SBA section of its profile page.
  2. Check the charge-off rate relative to its category average. A brand with a 15% rate in a category that averages 25% is outperforming.
  3. Look at the loan volume. A charge-off rate based on 500 loans is far more reliable than one based on 15. We flag brands with limited loan data on their profile pages.
  4. Compare across brands using the comparison tool to see how your target brand stacks up against competitors in the same category.
  5. Cross-reference with FDD data. A low charge-off rate combined with strong unit growth (Item 20) and disclosed revenue (Item 19) paints the clearest picture. Read our guide on how to read an FDD.

Methodology

This analysis uses SBA 7(a) loan data obtained through FOIA requests. The dataset includes 94,000+ resolved franchise-identified loans originated between 2000 and 2024. We define "failure" as a loan that was charged off (the lender wrote off the outstanding balance after the borrower defaulted). Loans that were paid in full or are current are classified as non-failures.

This methodology has limitations. Not all franchise businesses use SBA financing, so the dataset skews toward franchises in the $100K to $1M investment range. Very low-cost franchises (under $50K) and very high-cost franchises (over $5M) are underrepresented. For a detailed explanation, see our methodology page.

The bottom line

If someone tells you nearly every franchise succeeds, they are either misinformed or selling you something. The real number is closer to 84%based on the largest dataset available. That is better than many assume, but it is still a far cry from a guaranteed outcome. The brands and categories you choose matter more than the franchise model itself. Do the research before you write the check.

Related franchise research

Continue your research with our failure rates by industry, is buying a franchise worth it, and how much franchise owners make.

Take your franchise research further

Frequently Asked Questions

What is the franchise failure rate?
Based on our analysis of 94,000+ resolved SBA 7(a) franchise loans, the national overall charge-off rate is 16.0%. This means about 1 in 6 franchise loans defaulted. However, failure rates vary dramatically by category, brand, and investment size.
Do 90% of franchises succeed?
The often-cited 90% franchise success rate is misleading: no standing study supports it. SBA loan data shows a 16.0% charge-off rate across all franchise loans, and some categories exceed 20%.
Which franchise categories have the highest failure rates?
Retail franchises have the highest category charge-off rate at 18.5%, followed by full-service restaurants at 20.6%. Lodging (5.9%), healthcare (7.2%), and financial services (5.6%) have the lowest failure rates.
How can I check the failure rate for a specific franchise?
FranchiseVerdict tracks SBA 7(a) charge-off rates for individual franchise brands. Visit any brand page on our site to see its charge-off rate, total loans, and verdict grade. You can also use the screener to filter brands by SBA performance.