FranchiseVerdict
PickUp USA Fitness logo
FV-01946·STRONGExcellent81

PickUp USA Fitness

Formerly known as In-Pickup

Health & FitnessFranchising since 2016Website
Investment
$352K – $788K
63rd pct Health & Fitn…
Avg revenue
58th pct Health & Fitn…
Royalty
6.0%
9th pct Health & Fitn…
Units
16
48th pct Health & Fitn…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $352K – $788K including a $45K franchise fee, 6.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated STRONG with a risk score of 54/100. SBA loan default rate of 0.0% across 57 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
PickUp USA Franchise Company, LLC
Incorporated in
California
HQ
556 S. Fair Oaks Ave #101-455, Pasadena, California 91105
Auditor
Baker Tilly US, LLP
Audited financials
Franchisor revenue
$1.1M
vs $1.7M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one PickUp USA Fitness unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $352K–$788K
Working capital
$
FDD reports $50K–$100K

Unlevered ROIC · per unit

36%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$233K
EBITDA margin
31.0%
Total invested
$645K
Payback
33 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate fitness facilities offering hybrid personal training and group fitness classes under the PickUp USA brand. Day-to-day operations include managing trainers, scheduling classes, member acquisition/retention, facility maintenance, and revenue collection while paying 6% of gross revenues to the franchisor.

CEO
Jordan Meinster
Founded
2016
FDD year
2025
States available
12

Item 7 · what it costs

The Vitals

Total investment
$352K – $788K
All-in to open one unit
Liquid capital
$50K – $100K
Cash you must have on hand
Franchise fee
$45K
Royalty
6.0%
Weekly · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
16
Opened
8
Last reporting year
Closed
7
Turnover rate
43.8%
Company-owned
1
Corporate units in the system
% franchised
94%
vs corporate-owned
Net growth (yr3)
+7.1%
Net unit change last year
3-yr CAGR
+36.4%
Compounded over last 3 years
2023
15+1
Franchised units
2024
14
Franchised units
2025
11
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 28 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 28 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
57
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

54
Risk · 0-100
STRONG54 / 100

PickUp USA Fitness presents caution-level risk due to complete financial opacity, minimal system growth, undisclosed profitability metrics, and unclear franchisor financial health—making ROI validation impossible.

Score breakdown · what drove the 54 / 100 rating

  1. 01MINORNo Item 19 financial disclosure (average unit volumes and profitability completely unknown)
  2. 02MINORExtremely slow unit growth of 7.1% YoY with only 16 total units indicates weak franchisee recruitment and system maturity issues
  3. 03MEDHigh investment range ($351K–$788K) combined with undisclosed revenue makes ROI impossible to validate
  4. 04HIGHGoing Concern status is FALSE, which is ambiguous and requires clarification on franchisor financial stability
  5. 05MINOR6% royalty on gross revenues (not net) means franchisees pay even during unprofitable months
  6. 06HIGHNo disclosed litigation but small unit count limits visibility into potential dispute patterns

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Population-based
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
California

Item 11

Training & Operations

Classroom training
46 hrs
On-the-job training
78 hrs
POS system
ClubReady
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

93 numbers

Locked
(603) 854-••••
MO
(407) 549-••••
FL
(857) 241-••••
GA

One-time purchase · CSV download · Validation questions included

FDD download

PickUp USA Fitness · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above