Crown Trophy Franchise Cost, Revenue & Review 2026
- Investment
- $168K – $199K
- Disclosed sales
- not disclosed
- SBA charge-off
- 9.8%
- on 57 loans
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Crown Trophy is a retail franchise selling trophies, awards, plaques, medals, and engraved recognition products for sports, schools, and businesses. Franchisees run a store producing and personalizing awards for local orders.
FranchiseVerdict summary · 2026
A Crown Trophy franchise requires a total initial investment of $168K – $199K, including a $23K – $35K franchise fee and an ongoing 5.0% royalty[2]. This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. SBA 7(a) loans show a 9.8% charge-off rate across 57 loans[1]. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: 2026 filing · Data extracted: · Last cited check: · Staleness risk: low - the current year's filing
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✓ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored5 of 5 headline figures on this page cite a page of the filing.
Overview
- Investment
- $168K – $199K
- 19th pct Retail
- Avg gross sales
- N/A
- Royalty
- 5.0%
- 6th pct Retail
- Units
- 127
- 31st pct Retail
- SBA charge-off
- 9.8%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Retail · color = vs category peers
Green = favorable by >10% vs Retail median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $168K – $199K including a $35K franchise fee, 5.0% ongoing royalty.
- RETURNSThis franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
- RISKVerdict A (Strongest tier), verdict score 73/100 (higher is better). SBA loan charge-off rate of 9.8% across 57 loans (near or below the 16% franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- GROWTHNegative: net -2 franchised outlets in the latest year (0 opened, 2 closed) (Item 20).
- DECLINESystem contracting at -5.1% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Crown Trophy, Inc.
- Predecessor
- Lori's Trophy and Sporting Goods, Inc.
- Prior franchisor entity
- CEO title
- President and Chief Operating Officer
- Charles Weisenfeld
- Incorporated in
- New York
- HQ
- 9 Skyline Drive, Hawthorne, New York 10532
- Auditor
- Citrin Cooperman & Company, LLP
- Audited financials
- Franchisor revenue
- $4.1M
- vs $4.0M prior year
Overview
About
- CEO
- Charles Weisenfeld
- Headquarters
- New York
- Founded
- 1985
- FDD year
- 2026
- States available
- 41
Can you afford it, and what does the money buy?
Entry cost runs 45% below the typical retail franchise.
Source: FDD 2026 · Items 5–7
FDD Item 7 · 2026 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $35K | $35K |
| Working capital (3–6 mo) | $30K | $35K |
| Equipment, build-out, other | $103K | $129K |
| Total initial investment | $168K | $199K |
Source: Crown Trophy 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $168K – $199K
- Top 40% of category vs category
- Liquid capital req'd
- $30K – $35K
- Top 40% of category vs category
- Franchise fee
- $23K – $35K
- Top 40% of category vs category
- Royalty
- 5.0%
- Set by a formula · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 7.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $3K |
| Transfer fee | $13K |
| Renewal fee | $0 |
| Total fee load | 7.0% of rev |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Crown Trophy makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one Crown Trophy unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
No financial performance representation
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that.
Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 7.0% (near the Retail median).
Disclosure
This franchisor makes no financial performance representation in Item 19 of its FDD. Item 19 is voluntary under the FTC Franchise Rule, and this filing states that it makes none, so no revenue or earnings figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Operator retention
System contracting at -5.1% CAGR over 3 years. Investigate whether closures are franchisor-driven consolidation or franchisee exits.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Retail medians
How Crown Trophy Compares
Category median of published Retail brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 127
- Opened
- 0
- Last reporting year
- Closed
- 2
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 1.6%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Net growth (3-yr)
- -5.1%
- Net unit change over 3 years
- 3-yr CAGR
- -5.1%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 8
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 0
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 34 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Where the owners are · Item 20 owner list
100 current owners across 34 states.
- NY 13
- FL 9
- NJ 8
- IL 5
- NC 5
- AL 4
- CA 4
- CO 4
- IN 4
- MA 4
- DE 3
- MD 3
- +22 more states
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 57
- Loan volume
- $7.4M
- Median loan
- $93K
- 50th percentile
- Charge-off rate
- 9.8%
- on 57 loans · rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 90.0%
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 32
- Defaults
- 4
- Typical loan rate
- 7.0%
- avg rate to borrowers
- Franchised industry avg
- 18.7%
- brand beats franchise avg ↓
- Jobs supported
- 107
- 1.7 per loan
- Lender concentration
- 11%
- top lender's share
Borrower mix: 0% went to startups / new businesses, 100% to established operators
Franchise vs independent — in all other miscellaneous store retailers (except , franchised businesses charge off at 18.7% vs 23.2% for independents — franchising is associated with 19% lower SBA default risk in this category.
Vintage analysis
Crown Trophy charge-off rate by loan vintage
Top lenders financing Crown Trophy franchisees
Showing 3 of 32 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Lender network · 7(a) + 504
SBA Lending Report
Full lending analysis for Crown Trophy from SBA 7(a) FOIA data.
- Principal loss rate
- 3.9%
- Avg SBA guarantee
- 71%
- Avg interest rate
- 6.99%
- Avg chargeoff amount
- $61K
- Lender concentration
- 10.9%
- Job velocity
- 1.7 per $100K
- NAICS benchmark
- 12.2%
- NAICS 453998
- Jobs supported
- 107
Top SBA lendersTop lender holds 11% of loans
| # | Lender | Loans | Volume | Default % |
|---|---|---|---|---|
| 1 | Wells Fargo Bank National Association | 5 | $1.2M | 0.0% |
| 2 | PNC Bank, National Association | 4 | $642K | 0.0% |
| 3 | Manufacturers and Traders Trust Company | 3 | $175K | 0.0% |
| 4 | JPMorgan Chase Bank, National Association | 3 | $502K | 0.0% |
| 5 | Readycap Lending, LLC | 2 | $157K | 50.0% |
| 6 | Comerica Bank | 2 | $189K | 0.0% |
| 7 | America First FCU | 2 | $77K | 0.0% |
| 8 | Community Bank | 2 | $105K | 100.0% |
| 9 | Bank of America California, National Association | 1 | $54K | 0.0% |
| 10 | Old National Bank | 1 | $60K | 0.0% |
Geographic failure vector
| State | Loans | Defaults | Rate |
|---|---|---|---|
| TXTexas | 8 | 0 | 0.0% |
| INIndiana | 4 | 0 | 0.0% |
| CACalifornia | 3 | 0 | 0.0% |
| KSKansas | 3 | 2 | 66.7% |
| MIMichigan | 3 | 1 | 33.3% |
| NYNew York | 3 | 0 | 0.0% |
| UTUtah | 3 | 0 | 0.0% |
| VAVirginia | 3 | 0 | 0.0% |
| FLFlorida | 2 | 0 | 0.0% |
| MAMassachusetts | 2 | 0 | 0.0% |
SBA 7(a) lending trend
Borrower profile
Source: SBA 7(a) + 504 FOIA loan-level data, matched by FranchiseVerdict
What could kill this investment?
SBA loans charge off at 9.8% — 39% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Crown Trophy presents meaningful risk due to system contraction, absent financial transparency, and high capital requirements relative to undisclosed earnings potential.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation or arbitration is required to be disclosed in this Item.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Citrin Cooperman & Company, LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
Score breakdown · what drove the 73 / 100 verdict
- 01MINORUnit count declining 3.7% YoY (129 units) indicates contracting system during economic recovery period
- 02MEDNo Item 19 financial disclosure (avg revenue/net income not disclosed) prevents ROI validation and comparability to investment
- 03MINOR5-year term is shorter than industry standard (10 years typical), creating higher renewal/relocation risk
- 04MINORSliding scale minimum royalty structure is opaque—actual effective rate and breakeven thresholds unknown
- 05MINORHigh initial investment ($168K-$199K) relative to unknown revenue potential creates unfavorable risk-reward ratio
- 06MINORProtected territory scope undefined—geographic size and customer density unspecified
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 7.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 5 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 3 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 7 mi |
| Territory population | 150,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Within 30 miles of franchisor's then-existing principal business address (currently Hawthorne, New York) |
| Jury trial waiver | Yes |
| Governing law | New York |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation or arbitration is required to be disclosed in this Item.
Items 10, 11
Training & Operations
- Classroom training
- 52 hrs
- On-the-job training
- 12 hrs
- Training location
- Hawthorne, New York (Franchisor headquarters)
- Ongoing training
- Required
- Time to open
- 3 mo
- From signing to launch
- Site selection
- franchisee
- Franchisor financing
- Not offered
- Item 10
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
100 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Crown Trophy franchise?
The total investment to open a Crown Trophy franchise ranges from $168K – $199K, with an initial franchise fee of $35K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Crown Trophy franchise owners earn?
Crown Trophy makes no financial performance representation in Item 19 of its FDD - a voluntary item under the FTC Franchise Rule - so no unit revenue figures are disclosed. Declining to publish one is lawful and is not evidence of how the outlets perform. It does mean that less about this brand can be verified from its filing, and the FranchiseVerdict grade - an editorial assessment, not investment advice - reflects that. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns Crown Trophy?
Crown Trophy is franchised by Crown Trophy, Inc.. The FDD names no parent company. Source: FDD Item 1, 2026 filing.
What is Item 19 in the Crown Trophy FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Crown Trophy FDD and qualifies whose outlets they describe.
What is Crown Trophy's franchise failure rate?
Based on SBA 7(a) loan data, Crown Trophy has a charge-off rate of 9.8% across 57 loans, meaning 9.8% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Crown Trophy franchise locations are there?
As of their most recent FDD filing, Crown Trophy has 127 total units in the United States, including 127 franchised units and 0 company-owned units.
Is Crown Trophy a good franchise to buy?
FranchiseVerdict rates Crown Trophy as a A-grade franchise with a verdict score of 73 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.