FranchiseVerdict
Auntie Anne's logo
FV-00204·STRONGExcellent95

Auntie Anne's

RetailFranchising since 1991Website
Investment
$115K – $1.8M
24th pct Retail
Avg revenue
$792K
24th pct Retail
Royalty
7.0%
59th pct Retail
Units
1,247
97th pct Retail
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $115K – $1.8M including a $36K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $792K/year (median $733K).
  • Rated STRONG with a risk score of 46/100. SBA loan default rate of 0.0% across 139 loans (below the industry average).
  • Established system with 1,247 units across 35 years of franchising — strong brand recognition and operational playbook.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Auntie Anne’s Franchisor SPV LLC
Parent company
GoTo Foods LLC
Incorporated in
Delaware
HQ
5620 Glenridge Drive NE, Atlanta, GA 30342
Auditor
PricewaterhouseCoopers LLP
Audited financials
Franchisor revenue
$308.9M
vs $321.4M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Auntie Anne's unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $792,496
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: retail
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $115K–$1.8M
Working capital
$
FDD reports $15K–$78K

Unlevered ROIC · per unit

5%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$48K
EBITDA margin
6.0%
Total invested
$1.0M
Payback
255 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Auntie Anne's franchisees operate pretzel and snack food kiosks or small-format storefronts, primarily in high-traffic locations (malls, airports, entertainment venues). Day-to-day operations involve food preparation, customer service, inventory management, staff training, and compliance with brand standards and food safety regulations.

CEO
Omer Gajial
Founded
2017
FDD year
2026
States available
50

Item 7 · what it costs

The Vitals

Total investment
$115K – $1.8M
All-in to open one unit
Liquid capital
$15K – $78K
Cash you must have on hand
Franchise fee
$36K
Royalty
7.0%
Net Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$792K
Per unit, per year
Median gross sales
$733K
Item 19 type
Average Net Sales
Sample size
489 units
vs category median 52 · large
Range (low → high)
$104K$2.9M
Cohort dispersion
Transparency
4 / 5
vs category median 3 / 5 · above
Revenue rank24th
vs Retail peers
Investment cost rank24th
Lower investment ranks lower (better)
Royalty rate rank59th
Lower royalty = lower percentile (better)
Unit count rank97th
vs Retail peers
Risk score rank16th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1,247
Opened
92
Last reporting year
Closed
38
Turnover rate
3.0%
Company-owned
11
Corporate units in the system
% franchised
99%
vs corporate-owned
Net growth (yr3)
+4.6%
Net unit change last year
3-yr CAGR
+6.9%
Compounded over last 3 years
2024
1,236+54
Franchised units
2025
1,182
Franchised units
2026
1,156
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 10 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 10 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
139
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

46
Risk · 0-100
STRONG46 / 100

Auntie Anne's presents moderate-to-cautious risk: slow unit growth, parent company litigation involving anti-competitive and data security failures, missing profitability disclosure, and wide cost variance create uncertainty about franchisee returns and franchisor accountability.

Score breakdown · what drove the 46 / 100 rating

  1. 01MINORSlow unit growth of only 4.6% YoY indicates market maturation or contraction pressure
  2. 02HIGHParent company (Arby's RestauCo) involved in multiple litigation settlements (no-poaching, data breaches, disclosure omissions) suggesting systemic governance issues
  3. 03MEDAverage Net Income not disclosed in Item 19 prevents accurate ROI validation and suggests franchisor may be hiding unfavorable profit data
  4. 04MINORWide investment range ($115K–$1.8M) creates opacity about actual unit economics and comparability
  5. 05MINORData privacy breaches and cyberattack disclosures raise concerns about customer payment security and franchisee liability exposure

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius
Protected territory
Yes
Initial term
20 years
Renewal term
20 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
4
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Georgia

Item 11

Training & Operations

Classroom training
25 hrs
On-the-job training
60 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

96 numbers

Locked
(408) 986-••••
CA
(951) 301-••••
CA
(650) 541-••••
CA

One-time purchase · CSV download · Validation questions included

FDD download

Auntie Anne's · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above