Compare

4 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

Download PDF

Focus by buyer type

Brand	BAbove average Thrifty Rent-a-car Automotive Remove	CAverage Dollar Rent A Car Automotive Remove	AStrongest tier Hertz Automotive Remove	AStrongest tier Bandag Automotive Remove
Vitals
Investment range	$879K – $16.2M	$879K – $16.2M	$879K – $16.2M	$357K – $6.5M
Liquid capital	$20K – $500K	$20K – $50K	$20K – $50K	$112K – $2.3M
Franchise fee	$25K	$25K	$25K	$3K
Royalty rate	6.0%	6.0%	7.0%	N/A
Ad fund rate	2.0%	0.0%	N/A	N/A
Performance
Avg gross sales	No Item 19 representation	No Item 19 representation	No Item 19 representation	No Item 19 representation
Median gross sales	N/A	N/A	N/A	N/A
Avg owner earnings Metric varies by brand. Check type below	N/A	N/A	N/A	N/A
Earnings metric	Not classified	Not classified	Not classified	Not classified
Risk
Rating	BAbove average	CAverage	AStrongest tier	AStrongest tier
Verdict score	54 / 100	41 / 100	65 / 100	63 / 100
SBA charge-off rate	21.4%	40.0%	100.0%	8.3%
SBA loans on record	28	6	1	13
Scale
Total units	302	262	2,946	157
Net change (latest yr)	N/A	N/A	N/A	N/A
Turnover rate	2.5%	3.0%	17.4%	19.4%
Contract
Initial term (years)	5	5	5	5
Renewal term (years)	N/A	5	5	5
Initial training (hrs)	N/A	70	70	176
Contacts
Franchisee phones	0	5	4	100

Need franchisee contacts for these brands?

Save with a contact bundle →