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indicates the clear winner per row. Ties and missing data are not highlighted.
These brands report different earnings metrics (EBITDA, P&L Bottom Line). Financial figures may not be directly comparable.
| Brand | Shipley Do-Nuts Retail Remove | The Vitamin Shoppe Retail Remove |
|---|---|---|
| Vitals | ||
Investment range | $503K – $1.0M | $484K – $985K |
Liquid capital | $25K – $40K | $51K – $139K |
Franchise fee | $40K | $40K |
Royalty rate | 5.0% | 5.0% |
Ad fund rate | 1.0% | 2.0% |
| Performance | ||
Avg gross sales | $928K | $1.5M |
Median gross sales | $849K | $1.4M |
Avg owner earnings Metric varies by brand. Check type below | $301K | $153K |
Earnings metric | EBITDA | P&L Bottom Line |
| Risk | ||
Rating | ATop Quintile | ATop Quintile |
Risk score | 41 / 100 | 21 / 100 |
SBA charge-off rate | 0.0% | N/A |
SBA loans on record | 27 | N/A |
| Scale | ||
Total units | 366 | 671 |
Net change (latest yr) | N/A | N/A |
Turnover rate | 1.6% | 0.0% |
| Contract | ||
Initial term (years) | 10 | 10 |
Renewal term (years) | 5 | 10 |
Initial training (hrs) | 240 | 99 |
| Contacts | ||
Franchisee phones | 99 | 32 |
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