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FranchiseVerdict

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4 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (Contribution Margin, EBITDA). Financial figures may not be directly comparable.

These figures come from FDDs of different years (2022, 2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
NuVinAir logoBAbove average
NuVinAir
Cleaning & Maintenance
2022 FDD
Remove
SERVPRO logoBAbove average
SERVPRO
Cleaning & Maintenance
2025 FDD
Remove
ZEROREZ logoAStrongest tier
ZEROREZ
Cleaning & Maintenance
2026 FDD
Remove
Fleet Clean logoAStrongest tier
Fleet Clean
Cleaning & Maintenance
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 5, 2022
2025 FDD
FDD issued Mar 31, 2026
FDD issued Apr 24, 2025
Investment range
$313K – $323K
$259K – $380K
$219K – $411K
$188K – $459K
Liquid capital
$5K – $8K
$32K – $50K
$90K – $242K
$25K – $50K
Franchise fee
Not extractedFee not disclosed
$100K
$15K
$10K
Royalty rate
Not extracted
3.0%
6.0%
8.5%
Ad fund rate
Not extracted
2.5%
1.0%
2.5%
Performance
Avg gross sales
No Item 19 representation
No Item 19 representation
$1.4MPer franchisee, not per outletOutlet subset
$754K
Median gross sales
Not disclosed
Not disclosed
$890KPer franchisee, not per outletOutlet subset
$619K
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not disclosed
$551K
Not extracted
Earnings metric
Not classified
Not classified
Contribution Margin
EBITDA
Risk
Rating
BAbove average
BAbove average
AStrongest tier
AStrongest tier
Verdict score
66 / 100
65 / 100
75 / 100
84 / 100
SBA charge-off rate
Under 10 loans (2)
6.5% (n=714)
Under 10 loans (8)
Under 10 loans (6)
SBA loans on record
2
714
8
6
Scale
Total units
102
2,286
82
57
Net change (latest yr)
+51
+84
+3
+3
Signed, not yet open
0 (0.00 per open outlet)
2 (0.00 per open outlet)
4 (0.05 per open outlet)
0 (0.00 per open outlet)
Turnover rate
7.8%
0.4%
6.1%
3.5%
Contract
Initial term (years)
10
5
10
10
Renewal term (years)
10
5
10
5
Initial training (hrs)
32
112
89
93
Contacts
Franchisee phones
22
2,199
60
17

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