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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand
Motto Mortgage logoFBottom Quintile
Motto Mortgage
Real Estate
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EXIT Realty logoATop Quintile
EXIT Realty
Real Estate
Remove
Vitals
Investment range
$56K – $240K
$75K – $216K
Liquid capital
$10K – $20K
$20K – $70K
Franchise fee
$35K
$32K
Royalty rate
N/A
N/A
Ad fund rate
N/A
N/A
Performance
Avg gross sales
N/A
N/A
Median gross sales
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
FBottom Quintile
ATop Quintile
Risk score
88 / 100
52 / 100
SBA charge-off rate
0.0%
0.0%
SBA loans on record
3
6
Scale
Total units
171
518
Net change (latest yr)
N/A
N/A
Turnover rate
44.4%
4.8%
Contract
Initial term (years)
7
5
Renewal term (years)
5
10
Initial training (hrs)
21
29
Contacts
Franchisee phones
98
92

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