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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Kale Me Crazy logoAStrongest tier
Kale Me Crazy
Quick-Service Restaurants
 Remove
Häagen-Dazs logoBAbove average
Häagen-Dazs
Quick-Service Restaurants
 Remove
Taco Del Mar logoDBelow average
Taco Del Mar
Quick-Service Restaurants
 Remove
Vitals
Investment range
$310K – $493K
$213K – $592K
$206K – $596K
Liquid capital
$15K – $25K
$10K – $64K
$35K – $40K
Franchise fee
$40K
$30K
$5K
Royalty rate
6.0%
4.0%
6.0%
Ad fund rate
1.0%
1.0%
2.0%
Performance
Avg gross sales
N/A
$721K
N/A
Median gross sales
N/A
$631K
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
DBelow average
Verdict score
65 / 100
56 / 100
31 / 100
SBA charge-off rate
11.1%
16.7%
41.7%
SBA loans on record
11
48
99
Scale
Total units
24
215
40
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
4.5%
3.3%
17.5%
Contract
Initial term (years)
10
10
10
Renewal term (years)
10
10
10
Initial training (hrs)
120
51
83
Contacts
Franchisee phones
33
212
4

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