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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Iron Tribe Fitness logoBAbove average
Iron Tribe Fitness
Health & Fitness
2023 FDD
Remove
Pilates Addiction logoCAverage
Pilates Addiction
Health & Fitness
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 30, 2023
2025 FDD
Investment range
$361K – $544K
$239K – $647K
Liquid capital
$40K – $75K
$10K – $50K
Franchise fee
$50K
$65K
Royalty rate
6.0%
8.0%
Ad fund rate
1.0%
2.0%
Performance
Avg gross sales
$544KPer franchisee, not per outletIncl. company outlets
$481KIncl. company outlets
Median gross sales
$509KPer franchisee, not per outletIncl. company outlets
$424KIncl. company outlets
Avg owner earnings
Metric varies by brand. Check type below
$174K
Not extracted
Earnings metric
Gross Sales Less Certain Costs
Not classified
Risk
Rating
BAbove average
CAverage
Verdict score
46 / 100
43 / 100
SBA charge-off rate
Under 10 loans (4)
Not SBA-matched
SBA loans on record
4
N/A
Scale
Total units
29
11
Net change (latest yr)
-3
0
Signed, not yet open
1 (0.03 per open outlet)
0 (0.00 per open outlet)
Turnover rate
13.8%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
28
95
Contacts
Franchisee phones
34
11

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