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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Hair Saloon logoCAverage
Hair Saloon
Personal Care & Beauty
Remove
Deka Lash logoAStrongest tier
Deka Lash
Personal Care & Beauty
Remove
Dashing Diva logoDBelow average
Dashing Diva
Personal Care & Beauty
Remove
Vitals
Investment range
$298K – $439K
$286K – $461K
$233K – $517K
Liquid capital
$30K – $60K
$6K – $15K
$20K – $40K
Franchise fee
$35K
$60K
$20K
Royalty rate
6.0%
6.0%
N/A
Ad fund rate
2.0%
3.0%
N/A
Performance
Avg gross sales
$580K
N/A
N/A
Median gross sales
$537K
$264KOutlet subset
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
CAverage
AStrongest tier
DBelow average
Verdict score
41 / 100
60 / 100
29 / 100
SBA charge-off rate
25.0%
8.2%
N/A
SBA loans on record
6
73
N/A
Scale
Total units
15
124
5
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
18.2%
10.5%
60.0%
Contract
Initial term (years)
10
10
1
Renewal term (years)
10
10
1
Initial training (hrs)
148
46
N/A
Contacts
Franchisee phones
17
129
4

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