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Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand | BFT Health & Fitness Remove | ORANGETHEORY FITNESS Health & Fitness Remove | CHEER ATHLETICS Health & Fitness Remove |
|---|---|---|---|
| Vitals | |||
Investment range | $681K – $1.2M | $765K – $1.1M | $607K – $1.3M |
Liquid capital | $24K – $78K | $171K – $171K | $140K – $160K |
Franchise fee | $60K | $60K | $75K |
Royalty rate | 7.0% | 8.0% | 10.0% |
Ad fund rate | 2.0% | 3.0% | 0.0% |
| Performance | |||
Avg gross sales | $399K | $802K | N/A |
Median gross sales | $389K | $751K | N/A |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A | N/A |
Earnings metric | Not classified | Not classified | Not classified |
| Risk | |||
Rating | CAverage | AStrongest tier | CAverage |
Verdict score | 45 / 100 | 69 / 100 | 44 / 100 |
SBA charge-off rate | 0.0% | 1.6% | N/A |
SBA loans on record | 30 | 455 | N/A |
| Scale | |||
Total units | 44 | 1,224 | 20 |
Net change (latest yr) | N/A | N/A | N/A |
Turnover rate | 29.5% | 13.6% | 0.0% |
| Contract | |||
Initial term (years) | 10 | 10 | 10 |
Renewal term (years) | 10 | 10 | 5 |
Initial training (hrs) | 33 | 22 | 34 |
| Contacts | |||
Franchisee phones | 52 | 183 | 18 |
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