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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
WSI logoAStrongest tier
WSI
Business Services
Remove
With A Twist logoBAbove average
With A Twist
Business Services
Remove
Vitals
Investment range
$77K – $107K
$55K – $136K
Liquid capital
$2K – $3K
$8K – $20K
Franchise fee
$65K
$29K
Royalty rate
N/A
7.0%
Ad fund rate
1.0%
1.0%
Performance
Avg gross sales
N/A
N/A
Median gross sales
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
Verdict score
59 / 100
56 / 100
SBA charge-off rate
0.0%
11.1%
SBA loans on record
15
68
Scale
Total units
154
24
Net change (latest yr)
N/A
N/A
Turnover rate
19.5%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
10
10
Initial training (hrs)
90
50
Contacts
Franchisee phones
99
13

Looking for a detailed head-to-head breakdown?

Read the WSI vs With A Twist editorial comparison →

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