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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Valenta logoFWeakest tier
Valenta
Business Services
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How To Manage A Small Law Firm logoDBelow average
How To Manage A Small Law Firm
Business Services
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ActionCOACH logoBAbove average
ActionCOACH
Business Services
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Vitals
Investment range
$90K – $113K
$83K – $121K
$64K – $137K
Liquid capital
$6K – $18K
$21K – $34K
$0 – $25K
Franchise fee
$65K
$45K
$45K
Royalty rate
N/A
N/A
10.0%
Ad fund rate
N/A
N/A
5.0%
Performance
Avg gross sales
N/A
N/A
$264KIncl. company outlets
Median gross sales
N/A
N/A
$200KIncl. company outlets
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
assumed annual
Risk
Rating
FWeakest tier
DBelow average
BAbove average
Verdict score
24 / 100
35 / 100
49 / 100
SBA charge-off rate
N/A
N/A
18.8%
SBA loans on record
3
N/A
16
Scale
Total units
15
1
26
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
93.3%
0.0%
12.0%
Contract
Initial term (years)
5
5
7
Renewal term (years)
5
5
7
Initial training (hrs)
126
260
105
Contacts
Franchisee phones
31
0
64

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