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2 brands side-by-side
Compare up to 4 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
| Brand | TRUE SOCIETY Retail Remove | BoConcept Retail Remove |
|---|---|---|
| Vitals | ||
Investment range | $540K – $808K | $421K – $878K |
Liquid capital | $30K – $50K | $0 – $100K |
Franchise fee | $30K | $30K |
Royalty rate | 3.0% | N/A |
Ad fund rate | 4.0% | N/A |
| Performance | ||
Avg gross sales | $1.9M | N/A |
Median gross sales | $1.9M | N/A |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | ATop Quintile | DBelow Average |
Risk score | 32 / 100 | 77 / 100 |
SBA charge-off rate | N/A | 20.0% |
SBA loans on record | N/A | 8 |
| Scale | ||
Total units | 8 | 23 |
Net change (latest yr) | N/A | N/A |
Turnover rate | 0.0% | 34.8% |
| Contract | ||
Initial term (years) | 7 | 5 |
Renewal term (years) | 5 | 5 |
Initial training (hrs) | 106 | 127 |
| Contacts | ||
Franchisee phones | 3 | 18 |
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