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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (Average Net Profit, assumed annual). Financial figures may not be directly comparable.

Focus by buyer type

Brand
TownePost Network logoAStrongest tier
TownePost Network
Business Services
 Remove
ActionCOACH logoBAbove average
ActionCOACH
Business Services
 Remove
Vitals
Investment range
$83K – $118K
$64K – $137K
Liquid capital
$10K – $30K
$0 – $25K
Franchise fee
$70K
$45K
Royalty rate
10.0%
10.0%
Ad fund rate
N/A
5.0%
Performance
Avg gross sales
$269K
$264KIncl. company outlets
Median gross sales
$234K
$200KIncl. company outlets
Avg owner earnings
Metric varies by brand. Check type below
$118K
N/A
Earnings metric
Average Net Profit
assumed annual
Risk
Rating
AStrongest tier
BAbove average
Verdict score
74 / 100
49 / 100
SBA charge-off rate
N/A
18.8%
SBA loans on record
2
16
Scale
Total units
19
26
Net change (latest yr)
N/A
N/A
Turnover rate
0.0%
12.0%
Contract
Initial term (years)
10
7
Renewal term (years)
10
7
Initial training (hrs)
40
105
Contacts
Franchisee phones
15
64

Looking for a detailed head-to-head breakdown?

Read the TownePost Network vs ActionCOACH editorial comparison →

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