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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2024, 2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
The Daily Pilates logoBAbove average
The Daily Pilates
Health & Fitness
2026 FDD
Remove
Augment logoCAverage
Augment
Health & Fitness
2024 FDD
Remove
Basecamp Fitness logoBAbove average
Basecamp Fitness
Health & Fitness
2025 FDD
Remove
Vitals
FDD filing
FDD issued Mar 25, 2026
FDD issued Apr 12, 2024
FDD issued Mar 31, 2025
Investment range
$463K – $859K
$367K – $957K
$513K – $833K
Liquid capital
$28K – $36K
$45K – $150K
$60K – $95K
Franchise fee
$50K
$39K
$43K
Royalty rate
7.0%
7.0%
8.0%
Ad fund rate
2.0%
2.0%
2.0%
Performance
Avg gross sales
$769K
No Item 19 representation
$426K
Median gross sales
$643K
Not disclosed
$370K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Not extracted
Earnings metric
EBITDA
Not classified
Not classified
Risk
Rating
BAbove average
CAverage
BAbove average
Verdict score
50 / 100
41 / 100
65 / 100
SBA charge-off rate
Under 10 loans (1)
Not SBA-matched
0.0% (n=12)
SBA loans on record
1
N/A
12
Scale
Total units
8
1
23
Net change (latest yr)
+4
Not extracted
+3
Signed, not yet open
5 (0.63 per open outlet)
Not extracted
11 (0.48 per open outlet)
Turnover rate
0.0%
0.0%
4.3%
Contract
Initial term (years)
10
10
6
Renewal term (years)
5
10
5
Initial training (hrs)
45
56
132
Contacts
Franchisee phones
13
14
35

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