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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Taco Bell Express logoAStrongest tier
Taco Bell Express
Full-Service Restaurants
 Remove
Candy Cloud logoCAverage
Candy Cloud
Full-Service Restaurants
 Remove
Phở Hòa logoDBelow average
Phở Hòa
Full-Service Restaurants
 Remove
Vitals
Investment range
$288K – $858K
$389K – $749K
$391K – $759K
Liquid capital
$10K – $20K
$15K – $20K
$30K – $45K
Franchise fee
$23K
$40K
$30K
Royalty rate
10.0%
6.0%
4.0%
Ad fund rate
N/A
2.0%
N/A
Performance
Avg gross sales
N/A
N/A
N/A
Median gross sales
N/A
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
monthly label but treated as annual (conservative)
Not classified
Risk
Rating
AStrongest tier
CAverage
DBelow average
Verdict score
75 / 100
45 / 100
33 / 100
SBA charge-off rate
6.1%
N/A
N/A
SBA loans on record
160
13
N/A
Scale
Total units
235
13
17
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
4.6%
0.0%
57.1%
Contract
Initial term (years)
10
10
5
Renewal term (years)
10
10
5
Initial training (hrs)
416
95
152
Contacts
Franchisee phones
36
1
24

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