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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Shine logoBAbove average
Shine
Cleaning & Maintenance
2025 FDD
Remove
Chem-Dry logoCAverage
Chem-Dry
Cleaning & Maintenance
2026 FDD
Remove
Vitals
FDD filing
FDD issued Apr 25, 2025
2026 FDD
Investment range
$142K – $189K
$78K – $248K
Liquid capital
$30K – $60K
$3K – $9K
Franchise fee
$50K
$36K
Royalty rate
7.0%
4.0%
Ad fund rate
2.0%
Not extracted
Performance
Avg gross sales
$417KCohort-only Item 19
$319KPer franchisee, not per outlet
Median gross sales
$377KCohort-only Item 19
$215KPer franchisee, not per outlet
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
CAverage
Verdict score
65 / 100
40 / 100
SBA charge-off rate
Limited · 21 loans
29.7% (n=98)
SBA loans on record
21
98
Scale
Total units
74
963
Net change (latest yr)
+18
-137
Signed, not yet open
3 (0.04 per open outlet)
0 (0.00 per open outlet)
Turnover rate
1.4%
16.6%
Contract
Initial term (years)
10
5
Renewal term (years)
5
5
Initial training (hrs)
95
44
Contacts
Franchisee phones
55
96

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