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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2024, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Primrose Schools logoAStrongest tier
Primrose Schools
Education
2025 FDD
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Children's Lighthouse logoBAbove average
Children's Lighthouse
Education
2024 FDD
Remove
Vitals
FDD filing
2025 FDD
FDD issued Apr 30, 2024
Investment range
$6.2M – $8.6M
$5.9M – $8.9M
Liquid capital
$180K – $420K
$278K – $333K
Franchise fee
$80K
$85K
Royalty rate
7.0%
3.5%
Ad fund rate
2.0%
0.5%
Performance
Avg gross sales
$2.7M
$1.9M
Median gross sales
$2.7M
$1.9M
Avg owner earnings
Metric varies by brand. Check type below
$509K
Not extracted
Earnings metric
EBITDA (Note 1) / Average
Not classified
Risk
Rating
AStrongest tier
BAbove average
Verdict score
79 / 100
55 / 100
SBA charge-off rate
1.8% (n=845)
Limited · 63 loans
SBA loans on record
845
63
Scale
Total units
525
69
Net change (latest yr)
+20
+2
Signed, not yet open
223 (0.42 per open outlet)
24 (0.35 per open outlet)
Turnover rate
0.2%
0.0%
Contract
Initial term (years)
10
20
Renewal term (years)
10
10
Initial training (hrs)
143
120
Contacts
Franchisee phones
715
85

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