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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Preservan logoBAbove average
Preservan
Cleaning & Maintenance
2025 FDD
Remove
Merry Maids logoBAbove average
Merry Maids
Cleaning & Maintenance
2025 FDD
Remove
Vitals
FDD filing
FDD issued May 16, 2025
FDD issued Jul 25, 2025
Investment range
$117K – $186K
$127K – $170K
Liquid capital
$24K – $50K
$38K – $43K
Franchise fee
$54K
$55K
Royalty rate
7.0%
7.0%
Ad fund rate
1.0%
1.3%
Performance
Avg gross sales
$272K2 outlets
$348K
Median gross sales
$272K2 outlets
$263K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Gross Sales Less Expenses
Not classified
Risk
Rating
BAbove average
BAbove average
Verdict score
51 / 100
54 / 100
SBA charge-off rate
Not SBA-matched
5.0% (n=115)
SBA loans on record
N/A
115
Scale
Total units
11
802Territory count
Net change (latest yr)
+8
-82
Signed, not yet open
2 (0.18 per open outlet)
1 (0.00 per open outlet)
Turnover rate
0.0%
11.2%
Contract
Initial term (years)
10
5
Renewal term (years)
5
5
Initial training (hrs)
82
80
Contacts
Franchisee phones
14
56

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