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4 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand	AStrongest tier Pepper Palace Full-Service Restaurants Remove	BAbove average Graze Craze Full-Service Restaurants Remove	AStrongest tier DonutNV Full-Service Restaurants Remove	BAbove average Combo Brands Full-Service Restaurants Remove
Vitals
Investment range	$211K – $288K	$167K – $326K	$190K – $273K	$109K – $353K
Liquid capital	$25K – $35K	$22K – $44K	$5K – $20K	$2K – $35K
Franchise fee	$50K	$50K	$60K	$35K
Royalty rate	6.0%	6.0%	N/A	7.0%
Ad fund rate	N/A	2.0%	N/A	1.0%
Performance
Avg gross sales	$349KCompany-owned only	N/A	$160K	N/A
Median gross sales	$323KCompany-owned only	N/A	$124K	N/A
Avg owner earnings Metric varies by brand. Check type below	N/A	N/A	N/A	N/A
Earnings metric	Not classified	Not classified	Sales	Not classified
Risk
Rating	AStrongest tier	BAbove average	AStrongest tier	BAbove average
Verdict score	63 / 100	50 / 100	64 / 100	51 / 100
SBA charge-off rate	N/A	0.0%	2.9%	N/A
SBA loans on record	N/A	10	35	N/A
Scale
Total units	81	90	144	13
Net change (latest yr)	N/A	N/A	N/A	N/A
Turnover rate	0.0%	2.2%	2.8%	7.7%
Contract
Initial term (years)	10	35	10	7
Renewal term (years)	10	35	10	7
Initial training (hrs)	30	60	40	48
Contacts
Franchisee phones	0	200	137	15

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