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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Outset Collection by Hilton logoCAverage
Outset Collection by Hilton
Lodging
2026 FDD
Remove
Hyatt Place logoAStrongest tier
Hyatt Place
Lodging
2026 FDD
Remove
Vitals
FDD filing
FDD issued Mar 30, 2026
2026 FDD
Investment range
$2.2M – $52.0M
$23.4M – $29.9M
Liquid capital
$800K – $1.2M
$276K – $525K
Franchise fee
$50K
$75K
Royalty rate
5.0%
5.0%
Ad fund rate
4.0%
3.5%
Performance
Avg gross sales
No Item 19 representation
Partial, no system average
Median gross sales
Not disclosed
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
CAverage
AStrongest tier
Verdict score
43 / 100
75 / 100
SBA charge-off rate
Not SBA-matched
Under 10 loans (4)
SBA loans on record
N/A
4
Scale
Total units
2
347
Net change (latest yr)
+2
+4
Signed, not yet open
6 (3.00 per open outlet)
Not extracted
Turnover rate
0.0%
0.9%
Contract
Initial term (years)
23
20
Renewal term (years)
Not extracted
10
Initial training (hrs)
109
152
Contacts
Franchisee phones
1
100

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