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FranchiseVerdict

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4 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Melt Shop logoBAbove average
Melt Shop
Quick-Service Restaurants
2022 FDD
Remove
PopUp Bagels logoBAbove average
PopUp Bagels
Quick-Service Restaurants
2025 FDD
Remove
TacoTime logoCAverage
TacoTime
Quick-Service Restaurants
2025 FDD
Remove
Matari Coffee logoDBelow average
Matari Coffee
Quick-Service Restaurants
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 18, 2022
2025 FDD
FDD issued Mar 28, 2025
FDD issued Mar 17, 2025
Investment range
$427K – $767K
$313K – $884K
$366K – $824K
$469K – $721K
Liquid capital
$9K – $23K
$10K – $15K
$5K – $20K
$20K – $40K
Franchise fee
$35K
$35K
$30K
$40K
Royalty rate
6.0%
6.0%
6.0%
5.0%
Ad fund rate
2.0%
2.0%
4.0%
2.0%
Performance
Avg gross sales
No Item 19 representation
No Item 19 representation
$860K
Partial, no system average
Median gross sales
Not disclosed
Not disclosed
$825K
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not disclosed
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Not classified
Not classified
Risk
Rating
BAbove average
BAbove average
CAverage
DBelow average
Verdict score
58 / 100
48 / 100
40 / 100
31 / 100
SBA charge-off rate
Not SBA-matched
Not SBA-matched
31.2% (n=89)
Not SBA-matched
SBA loans on record
N/A
N/A
89
N/A
Scale
Total units
13
9
99
2
Net change (latest yr)
0
0
-2
0
Signed, not yet open
1 (0.08 per open outlet)
4 (0.44 per open outlet)
8 (0.08 per open outlet)
Not extracted
Turnover rate
0.0%
0.0%
2.0%
0.0%
Contract
Initial term (years)
10
10
10
10
Renewal term (years)
10
5
5
10
Initial training (hrs)
248
50
160
50
Contacts
Franchisee phones
2
0
3
1

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