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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
MAX’S RESTAURANT CUISINE OF THE PHILIPPINES® logoBAbove average
MAX’S RESTAURANT CUISINE OF THE PHILIPPINES®
Full-Service Restaurants
2025 FDD
Remove
Mugshots Grill & Bar logoBAbove average
Mugshots Grill & Bar
Full-Service Restaurants
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 11, 2025
2025 FDD
Investment range
$729K – $1.8M
$848K – $1.7M
Liquid capital
$30K – $40K
$15K – $24K
Franchise fee
$50K
$50K
Royalty rate
5.0%
5.0%
Ad fund rate
0.5%
1.0%
Performance
Avg gross sales
No Item 19 representation
No Item 19 representation
Median gross sales
Not disclosed
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
BAbove average
Verdict score
54 / 100
68 / 100
SBA charge-off rate
Not SBA-matched
Under 10 loans (5)
SBA loans on record
N/A
5
Scale
Total units
24
22
Net change (latest yr)
-1
+1
Signed, not yet open
3 (0.13 per open outlet)
Not extracted
Turnover rate
12.5%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
5
5
Initial training (hrs)
208
200
Contacts
Franchisee phones
50
12

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