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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (EBITDAR, Average Gross Revenues). Financial figures may not be directly comparable.

Focus by buyer type

Brand
Ivy Kids Early Learning Center logoBAbove average
Ivy Kids Early Learning Center
Education
2025 FDD
Remove
Safari Kid logoCAverage
Safari Kid
Education
2025 FDD
Remove
SafeSplash Swim School logoBAbove average
SafeSplash Swim School
Education
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 18, 2025
FDD issued Mar 19, 2025
FDD issued Apr 18, 2025
Investment range
$896K – $1.3M
$402K – $1.8M
$945K – $1.3M
Liquid capital
$350K – $616K
$50K – $208K
$90K – $150K
Franchise fee
$111K
$70K
$55K
Royalty rate
7.0%
7.0%
6.0%
Ad fund rate
1.5%
1.5%
2.0%
Performance
Avg gross sales
$2.7M
No Item 19 representation
$205KOutlet subset
Median gross sales
$2.7M
Not disclosed
$156KOutlet subset
Avg owner earnings
Metric varies by brand. Check type below
$747K
Not disclosed
Not extracted
Earnings metric
EBITDAR
Not classified
Average Gross Revenues
Risk
Rating
BAbove average
CAverage
BAbove average
Verdict score
63 / 100
41 / 100
48 / 100
SBA charge-off rate
Limited · 11 loans
Limited · 14 loans
Limited · 36 loans
SBA loans on record
11
14
36
Scale
Total units
20
25
119
Net change (latest yr)
+3
-1
-13
Signed, not yet open
16 (0.80 per open outlet)
12 (0.48 per open outlet)
35 (0.29 per open outlet)
Turnover rate
0.0%
4.0%
19.3%
Contract
Initial term (years)
25
15
10
Renewal term (years)
10
15
10
Initial training (hrs)
135
97
130
Contacts
Franchisee phones
25
29
69

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