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4 brands side-by-side
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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Inkwell (the) has no FDD on file; its column shows SBA lending facts only.
Focus by buyer type
| Brand |  Inkwell (the) Business Services No FDD on file Remove |  AStrongest tierBELOCAL Business Services 2025 FDD Remove |  BAbove averageSIGN GYPSIES Business Services 2025 FDD Remove |  BAbove averageSTROLL or GREET Business Services 2025 FDD Remove |
|---|---|---|---|---|
| Vitals | ||||
FDD filing | No FDD on file | FDD issued Oct 10, 2025 | FDD issued Apr 16, 2025 | FDD issued Oct 10, 2025 |
Investment range | Not extracted | $2K – $12K | $4K – $10K | $2K – $13K |
Liquid capital | Not extracted | $600 – $1K | $0 – $0 | $600 – $1K |
Franchise fee | Not extracted | $735 | $1K | $735 |
Royalty rate | Not extracted | 15.0% | Not extracted | 15.0% |
Ad fund rate | Not extracted | Not extracted | Not extracted | Not extracted |
| Performance | ||||
Avg gross sales | Not extracted | Partial, no system averageOutlets $4K-$199K | No Item 19 representation | Partial, no system average |
Median gross sales | Not extracted | Not extracted | Not disclosed | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not extracted | Not disclosed | Not extracted |
Earnings metric | Not classified | Not classified | Not classified | Not classified |
| Risk | ||||
Rating | AStrongest tier | BAbove average | BAbove average | |
Verdict score | Not graded | 70 / 100 | 50 / 100 | 68 / 100 |
SBA charge-off rate | 0.0% (n=12) | Not SBA-matched | Under 10 loans (2) | Not SBA-matched |
SBA loans on record | 12 | N/A | 2 | N/A |
| Scale | ||||
Total units | Not extracted | 148 | 588 | 695 |
Net change (latest yr) | Not extracted | +2 | -78 | +23 |
Signed, not yet open | Not extracted | 0 (0.00 per open outlet) | 0 (0.00 per open outlet) | Not extracted |
Turnover rate | Not extracted | 68.2% | 12.6% | 51.4% |
| Contract | ||||
Initial term (years) | Not extracted | 3 | 1 | 3 |
Renewal term (years) | Not extracted | Not extracted | 1 | Not extracted |
Initial training (hrs) | Not extracted | 21 | 7 | 12 |
| Contacts | ||||
Franchisee phones | 0 | 278 | 1 | 504 |
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