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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
iMove PT logoBAbove average
iMove PT
Healthcare
2025 FDD
Remove
REEF HEALTH logoDBelow average
REEF HEALTH
Healthcare
2025 FDD
Remove
Vitals
FDD filing
2025 FDD
2025 FDD
Investment range
$40K – $58K
$53K – $57K
Liquid capital
$2K – $5K
$0 – $2K
Franchise fee
$30K
$50K
Royalty rate
5.0%
0.0%
Ad fund rate
2.0%
Not extracted
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
DBelow average
Verdict score
58 / 100
36 / 100
SBA charge-off rate
Not SBA-matched
Not SBA-matched
SBA loans on record
N/A
N/A
Scale
Total units
7
1
Net change (latest yr)
+1
Not extracted
Signed, not yet open
1 (0.14 per open outlet)
0 (0.00 per open outlet)
Turnover rate
0.0%
Not extracted
Contract
Initial term (years)
5
5
Renewal term (years)
5
5
Initial training (hrs)
28
8
Contacts
Franchisee phones
7
0

Looking for a detailed head-to-head breakdown?

Read the iMove PT vs REEF HEALTH editorial comparison →

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