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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Image One Facility Solutions logoCAverage
Image One Facility Solutions
Cleaning & Maintenance
 Remove
eMaids logoBAbove average
eMaids
Cleaning & Maintenance
 Remove
MaidThis logoAStrongest tier
MaidThis
Cleaning & Maintenance
 Remove
Vitals
Investment range
$50K – $72K
$45K – $74K
$50K – $68K
Liquid capital
$0 – $5K
$10K – $15K
$3K – $9K
Franchise fee
$40K
$20K
$39K
Royalty rate
10.0%
6.0%
6.0%
Ad fund rate
2.0%
5.0%
2.0%
Performance
Avg gross sales
$565KOutlet subset
N/A
N/A
Median gross sales
$405KOutlet subset
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Net Income
Risk
Rating
CAverage
BAbove average
AStrongest tier
Verdict score
44 / 100
58 / 100
65 / 100
SBA charge-off rate
N/A
0.0%
N/A
SBA loans on record
N/A
1
6
Scale
Total units
22
44
15
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
18.2%
2.6%
0.0%
Contract
Initial term (years)
15
10
5
Renewal term (years)
15
10
5
Initial training (hrs)
64
42
40
Contacts
Franchisee phones
0
37
18

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