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FranchiseVerdict

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4 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2024, 2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
FM2050 logoCAverage
FM2050
Retail
2025 FDD
Remove
THE JUNKLUGGERS logoCAverage
THE JUNKLUGGERS
Retail
2026 FDD
Remove
DaaBIN Store logoBAbove average
DaaBIN Store
Retail
2024 FDD
Remove
Halloween Express logoDBelow average
Halloween Express
Retail
2022 FDD
Remove
Vitals
FDD filing
FDD issued Dec 23, 2025
2026 FDD
2024 FDD
FDD issued Aug 26, 2022
Investment range
$164K – $283K
$96K – $359K
$162K – $276K
$170K – $268K
Liquid capital
$10K – $20K
$25K – $100K
$50K – $100K
$3K – $5K
Franchise fee
$40K
$50K
$35K
$10K
Royalty rate
5.0%
7.0%
5.0%
5.0%
Ad fund rate
2.0%
2.0%
1.0%
Not extracted
Performance
Avg gross sales
No Item 19 representation
$336KPer territory, not per outlet
$905K2 outlets
No Item 19 representation
Median gross sales
Not disclosed
$227KPer territory, not per outlet
$905K2 outlets
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not extracted
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Not classified
Not classified
Risk
Rating
CAverage
CAverage
BAbove average
DBelow average
Verdict score
39 / 100
40 / 100
48 / 100
28 / 100
SBA charge-off rate
Not SBA-matched
25.0% (n=54)
Not SBA-matched
Under 10 loans (5)
SBA loans on record
N/A
54
N/A
5
Scale
Total units
4
167
11
49
Net change (latest yr)
0
+18
-3
-9
Signed, not yet open
0 (0.00 per open outlet)
4 (0.02 per open outlet)
0 (0.00 per open outlet)
0 (0.00 per open outlet)
Turnover rate
0.0%
4.2%
45.5%
26.5%
Contract
Initial term (years)
10
10
10
5
Renewal term (years)
5
10
5
5
Initial training (hrs)
19
67
44
40
Contacts
Franchisee phones
2
90
0
36

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