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4 brands side-by-side
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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
These figures come from FDDs of different years (2023, 2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.
Focus by buyer type
| Brand |  CAverageFlowerama Retail 2025 FDD Remove |  AStrongest tierMetal Supermarkets Retail 2026 FDD Remove |  BAbove averageVerlo Mattress Retail 2026 FDD Remove |  BAbove averageDisc Replay Retail 2023 FDD Remove |
|---|---|---|---|---|
| Vitals | ||||
FDD filing | FDD issued Oct 16, 2025 | FDD issued Jan 26, 2026 | FDD issued Apr 21, 2026 | FDD issued Apr 25, 2023 |
Investment range | $227K – $855K | $398K – $671K | $299K – $751K | $297K – $743K |
Liquid capital | $36K – $150K | $60K – $120K | $18K – $96K | $30K – $80K |
Franchise fee | $18KConditional fee | $45K | $50K | $13K |
Royalty rate | 6.0% | 6.0% | 5.0% | 2.5% |
Ad fund rate | 0.0% | 2.0% | Not extracted | 0.0% |
| Performance | ||||
Avg gross sales | No Item 19 representation | $2.2M | $1.3MPer franchisee, not per outletOutlet subsetNet sales | No Item 19 representation |
Median gross sales | Not disclosed | $1.9M | $996KPer franchisee, not per outletOutlet subset | Not disclosed |
Avg owner earnings Metric varies by brand. Check type below | Not disclosed | Not extracted | Not extracted | Not disclosed |
Earnings metric | Not classified | Not classified | Not classified | Not classified |
| Risk | ||||
Rating | CAverage | AStrongest tier | BAbove average | BAbove average |
Verdict score | 39 / 100 | 85 / 100 | 54 / 100 | 61 / 100 |
SBA charge-off rate | 24.7% (n=91) | 14.3% (n=70) | 0.0% (n=11) | Not SBA-matched |
SBA loans on record | 91 | 70 | 11 | N/A |
| Scale | ||||
Total units | 37 | 99 | 36 | 29 |
Net change (latest yr) | -3 | +6 | -6 | 0 |
Signed, not yet open | Not extracted | 11 (0.11 per open outlet) | 27 (0.75 per open outlet) | 0 (0.00 per open outlet) |
Turnover rate | 8.1% | 0.0% | 0.0% | 10.0% |
| Contract | ||||
Initial term (years) | 20 | 10 | 10 | 20 |
Renewal term (years) | 10 | 10 | 10 | 15 |
Initial training (hrs) | 160 | 229 | 140 | 60 |
| Contacts | ||||
Franchisee phones | 27 | 97 | 26 | 2 |
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