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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
First Watch logoAStrongest tier
First Watch
Full-Service Restaurants
2023 FDD
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Johnny Rockets logoDBelow average
Johnny Rockets
Full-Service Restaurants
2025 FDD
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Crooked Pint Ale House logoBAbove average
Crooked Pint Ale House
Full-Service Restaurants
2025 FDD
Remove
Vitals
FDD filing
FDD issued Mar 7, 2023
2025 FDD
FDD issued Aug 22, 2025
Investment range
$1.2M – $2.0M
$517K – $2.7M
$1.2M – $2.1M
Liquid capital
$30K – $100K
$25K – $40K
$50K – $75K
Franchise fee
$40K
$50K
$55K
Royalty rate
4.0%
6.0%
4.0%
Ad fund rate
1.5%
2.0%
1.5%
Performance
Avg gross sales
No Item 19 representation
$1.6MNet sales
$2.0MPartial period
Median gross sales
Not disclosed
$1.1M
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
AStrongest tier
DBelow average
BAbove average
Verdict score
74 / 100
31 / 100
53 / 100
SBA charge-off rate
Limited · 12 loans
41.2% (n=39)
Under 10 loans (1)
SBA loans on record
12
39
1
Scale
Total units
474
100
14
Net change (latest yr)
+14
-2
-1
Signed, not yet open
12 (0.03 per open outlet)
Not extracted
0 (0.00 per open outlet)
Turnover rate
0.0%
4.0%
7.1%
Contract
Initial term (years)
10
15
20
Renewal term (years)
5
10
10
Initial training (hrs)
475
300
475
Contacts
Franchisee phones
97
92
13

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