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FranchiseVerdict

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2 brands side-by-side

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indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Dogs & Cream logoDBelow average
Dogs & Cream
Quick-Service Restaurants
2025 FDD
Remove
WHICH WICH® logoDBelow average
WHICH WICH®
Quick-Service Restaurants
2025 FDD
Remove
Vitals
FDD filing
FDD issued Sep 22, 2025
FDD issued Mar 21, 2025
Investment range
$279K – $799K
$254K – $822K
Liquid capital
$20K – $40K
$10K – $40K
Franchise fee
$40K
$30K
Royalty rate
5.0%
6.0%
Ad fund rate
1.0%
3.0%
Performance
Avg gross sales
$342KCompany-owned only1 outlet
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
$26K
Not disclosed
Earnings metric
Net Income
Not classified
Risk
Rating
DBelow average
DBelow average
Verdict score
35 / 100
31 / 100
SBA charge-off rate
Not SBA-matched
24.8% (n=135)
SBA loans on record
N/A
135
Scale
Total units
2
150
Net change (latest yr)
0
-37
Signed, not yet open
Not extracted
16 (0.11 per open outlet)
Turnover rate
0.0%
28.0%
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
120
80
Contacts
Franchisee phones
0
180

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