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FranchiseVerdict

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2 brands side-by-side

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indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
DocuLock logoDBelow average
DocuLock
Business Services
2022 FDD
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DOXA logoCAverage
DOXA
Business Services
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 29, 2022
FDD issued Feb 7, 2025
Investment range
$87K – $104K
$80K – $121K
Liquid capital
$20K – $20K
$10K – $25K
Franchise fee
$40K
$60K
Royalty rate
6.0%
Not extracted
Ad fund rate
0.0%
0.0%
Performance
Avg gross sales
Partial, no system average
Partial, no system average
Median gross sales
Not extracted
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
P&L Bottom Line
Not classified
Risk
Rating
DBelow average
CAverage
Verdict score
31 / 100
43 / 100
SBA charge-off rate
Not SBA-matched
Not SBA-matched
SBA loans on record
N/A
N/A
Scale
Total units
1
1
Net change (latest yr)
0
0
Signed, not yet open
0 (0.00 per open outlet)
Not extracted
Turnover rate
0.0%
0.0%
Contract
Initial term (years)
10
5
Renewal term (years)
10
5
Initial training (hrs)
280
40
Contacts
Franchisee phones
2
0

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