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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (Net Income Before Interest, Taxes, Depreciation, Amortization, and Rent (EBITDAR), P&L Bottom Line, EBITDA (Note 1) / Average). Financial figures may not be directly comparable.

Focus by buyer type

Brand
Creative World School logoAStrongest tier
Creative World School
Education
2025 FDD
Remove
The Pineapple School logoDBelow average
The Pineapple School
Education
2025 FDD
Remove
Primrose Schools logoAStrongest tier
Primrose Schools
Education
2025 FDD
Remove
Vitals
FDD filing
FDD issued May 23, 2025
FDD issued Mar 27, 2025
2025 FDD
Investment range
$5.8M – $10.1M
$7.0M – $8.0M
$6.2M – $8.6M
Liquid capital
$25K – $150K
$215K – $275K
$180K – $420K
Franchise fee
$80K
$65K
$80K
Royalty rate
5.0%
7.0%
7.0%
Ad fund rate
1.0%
2.0%
2.0%
Performance
Avg gross sales
$2.5MOutlet subset
$3.1MCompany-owned only
$2.7M
Median gross sales
$2.5MOutlet subset
Not extracted
$2.7M
Avg owner earnings
Metric varies by brand. Check type below
$708K
Not extracted
$509K
Earnings metric
Net Income Before Interest, Taxes, Depreciation, Amortization, and Rent (EBITDAR)
P&L Bottom Line
EBITDA (Note 1) / Average
Risk
Rating
AStrongest tier
DBelow average
AStrongest tier
Verdict score
70 / 100
34 / 100
79 / 100
SBA charge-off rate
Limited · 23 loans
Not SBA-matched
1.8% (n=845)
SBA loans on record
23
N/A
845
Scale
Total units
29
3
525
Net change (latest yr)
+1
Not extracted
+20
Signed, not yet open
6 (0.21 per open outlet)
1 (0.33 per open outlet)
223 (0.42 per open outlet)
Turnover rate
0.0%
0.0%
0.2%
Contract
Initial term (years)
20
10
10
Renewal term (years)
10
10
10
Initial training (hrs)
200
120
143
Contacts
Franchisee phones
1
2
715

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