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FranchiseVerdict

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2 brands side-by-side

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indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2024, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Country Inn & Suites by Radisson logoBAbove average
Country Inn & Suites by Radisson
Lodging
2024 FDD
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Best Western logoBAbove average
Best Western
Lodging
2026 FDD
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Vitals
FDD filing
FDD issued Apr 1, 2024
FDD issued Feb 27, 2026
Investment range
$678K – $2.2M
$582K – $2.6M
Liquid capital
$15K – $40K
$271K – $292K
Franchise fee
$50K
Not extractedFee not disclosed
Royalty rate
6.0%
5.0%
Ad fund rate
3.5%
Not extracted
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
BAbove average
Verdict score
54 / 100
61 / 100
SBA charge-off rate
12.1% (n=243)
8.8% (n=418)
SBA loans on record
243
418
Scale
Total units
425
1,750
Net change (latest yr)
-8
-20
Signed, not yet open
20 (0.05 per open outlet)
7 (0.00 per open outlet)
Turnover rate
2.6%
11.6%
Contract
Initial term (years)
20
20
Renewal term (years)
Not extracted
10
Initial training (hrs)
63
99
Contacts
Franchisee phones
184
1,885

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