Country Inn & Suites by Radisson Franchise Cost, Revenue & Review 2026
- Investment
- $678K – $2.2M
- Disclosed sales
- partial, no system average
- SBA charge-off
- 12.1%
- on 243 loans
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Country Inn & Suites by Radisson is a midscale, limited-service hotel franchise. Franchisees own and operate individual properties, running front desk, housekeeping, and revenue management to brand standards.
FranchiseVerdict summary · 2026
A Country Inn & Suites by Radisson franchise requires a total initial investment of $678K – $2.2M, including a $50K franchise fee and an ongoing 6.0% royalty[2]. The 2024 FDD on file does not yield a unit-revenue figure we can publish. SBA 7(a) loans show a 12.1% charge-off rate across 243 loans[1]. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: high - issued more than two years ago
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✓ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored4 of 5 headline figures on this page cite a page of the filing; the rest are marked “Not cited” beside the figure.
Overview
- Investment
- $678K – $2.2M
- 22nd pct Lodging
- Avg gross sales
- N/A
- Projection
- Royalty
- 6.0%
- 53rd pct Lodging
- Units
- 425
- 61st pct Lodging
- SBA charge-off
- 12.1%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Lodging · color = vs category peers
Green = favorable by >10% vs Lodging median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $678K – $2.2M including a $50K franchise fee, 6.0% ongoing royalty.
- RETURNSItem 19 reports hotel occupancy metrics rather than annual gross sales, so unit revenue is not directly comparable.
- RISKVerdict B (Above average), verdict score 54/100 (higher is better). SBA loan charge-off rate of 12.1% across 243 loans (above the 16% franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- GROWTHNegative: net -8 franchised outlets in the latest year (3 opened, 11 closed); 20 signed but not yet open (Item 20).
- LEGAL91 litigation matters disclosed in Item 3, higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Choice Hotels International, Inc.
- Parent company
- Choice Hotels International, Inc.
- FDD Item 1, page 9 of the 2024 FDD
- Predecessor
- Country Inn & Suites by Radisson, Inc. (formerly Country Inns & Suites By Carlson, Inc.)
- Prior franchisor entity
- Incorporated in
- DE
- HQ
- 915 Meeting Street, Suite 600, North Bethesda, Maryland 20852
- Auditor
- Ernst & Young LLP
- Audited financials
- Franchisor revenue
- $1.5B
- vs $1.4B prior year
Independent franchisee associations
- Franchise Advisory Council (FAC)
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Same owner · FDD Item 1, page 9
11 other brands on this site name Choice Hotels International, Inc. as parent or ultimate parent in their own FDD.
- ASCEND HOTEL COLLECTIONA
- Clarion / Clarion PointeB
- Econo LodgeB
- Everhome SuitesB
- MainStay SuitesA
- Park Inn by RadissonD
- RODEWAY INNB
- Radisson IndividualsC
- Sleep InnB
- Suburban StudiosB
- WoodSpring SuitesB
Grouped by the owner's name as each filing prints it (this page: the 2024 FDD). Spelling variants of the same group may be listed apart; a brand is never grouped with an owner its filing does not name.
Overview
About
- CEO
- Patrick S. Pacious
- Headquarters
- MD
- Founded
- 1963
- FDD year
- 2024
- States available
- 42
Can you afford it, and what does the money buy?
Entry cost runs 84% below the typical lodging franchise.
Source: FDD 2024 · Items 5–7
The filing's Item 7 TOTAL row prints $678,136 to $2,225,044. Its own line items add to $683,331 to $2,588,189. The total is shown as the franchisor printed it; the lines are listed as printed. Filing prints TWO tables: CONVERSION HOTEL (pp.48-49) TOTAL (Note 13) $678,136/$2,225,044 = headline, and NEW CONSTRUCTION HOTEL (pp.51-52) TOTAL (Note 17) $12,738,765/$15,919,895.
Full Item 7 breakdown15 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Affiliation Fee | $50K | $65K | |
| Property Improvements | $519K | $1.7M | |
| Insurance | $3K | $88K | |
| Advertising | $3K | $40K | |
| Pre-Opening Photography | $1K | $3K | |
| Hardware to operate choiceADVANTAGE property management system | $4K | $11K | |
| choiceADVANTAGE Software License and Systems Training | $9K | $11K | |
| Opening Inventory of Supplies | $24K | $330K | |
| Orientation and Hospitality Operations Training Fees | $1K | $3K | |
| Mandatory On-Premises Signs (including freight and installation but excluding maintenance and insurance) | $20K | $100K | |
| Interior Design Waiver Fee | $0 | $15K | |
| Architectural Design Review & Construction Services | $0 | $15K | |
| Design and engineering costs and inspections | $10K | $90K | |
| Working Capital Required Before Operations Begin | $15K | $40K | |
| Additional Funds for 3-Month Initial Period | $25K | $50K | |
| Total initial investment | $683K | $2.6M |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $678K – $2.2M
- Top 40% of category vs category
- Liquid capital req'd
- $15K – $40K
- Top 40% of category vs category
- Franchise fee
- $50K – $50K
- Top 40% of category vs category
- Royalty
- 6.0%
- typical 6–8%
- Ad fund
- 3.5%
- typical 3–5%
- Total fee load
- 9.5%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 3.5% of gross sales |
| Technology fee | $472 |
| Training fee | $3K |
| Transfer fee | $65K |
| Inventory (initial) | $24K – $330K |
| Total fee load | 9.5% of rev |
What do units actually make?
Source: FDD 2024 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
No Item 19 revenue figure for Country Inn & Suites by Radisson is on file. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one Country Inn & Suites by Radisson unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2024 FDD
Financial Performance
An occupancy metric, not unit revenue
- Item 19 type
- occupancy/ADR/RevPAR metrics only; no per-unit gross sales figures
- Sample size
- 417 outlets
- vs category median 98 · large
- Reporting year
- 2023
- Fiscal year the figures cover
- Source filing
- FDD 2024
- Disclosed in the 2024 filing, covering 2023
Compared against 175 Lodging brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 9.5% (near the Lodging median).
Disclosure
Item 19 reports hotel occupancy metrics rather than annual gross sales, so unit revenue is not directly comparable.
Operator retention
System contracting at -5.0% CAGR over 3 years. Investigate whether closures are franchisor-driven consolidation or franchisee exits.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Lodging medians
How Country Inn & Suites by Radisson Compares
Category median of published Lodging brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2024 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 425
- Opened
- 3
- Last reporting year
- Closed
- 11
- Terminated
- 1
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 2
- Term expired, not renewed (per Item 20)
- Turnover rate
- 2.6%
- Company-owned
- 4
- Corporate units in the system
- % franchised
- 99%
- vs corporate-owned
- Net growth (3-yr)
- -5.0%
- Net unit change over 3 years
- 3-yr CAGR
- -5.0%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 1
- Not renewed
- 2
- Transferred
- 0
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 20
- 0.05 per open outlet · Item 20 Table 5
- Projected new
- 6
- Franchisor's next-year forecast
- Termination rate
- 1.3%
- Franchisor-initiated terminations
- Ceased ops
- 0.4%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 42 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
42
states with franchisees (per FDD Item 12)
Where the owners are · Item 20 owner list
15 current owners across 4 states.
- CA 7
- YO 4
- DA 3
- VI 1
Counts only, from the list the franchisor prints in Item 20; 169 entries carry no state. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 243
- Loan volume
- $458.5M
- Median loan
- $1.9M
- average
- Charge-off rate
- 12.1%
- on 243 loans · rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 60
- Defaults
- 21
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
SBA loans charge off at 12.1% — 24% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Country Inn & Suites exhibits high-risk characteristics including system decline, franchisee financial distress (84 collection actions), material litigation alleging RICO violations, undisclosed financial performance, and unprotected territories—warranting extreme caution.
Why this reads harsher than the B grade: the grade weighs financial health, unit economics, unit growth, scale, legal, and transparency across the whole filing, while this summary lists individual flags without that weighting. The flags are worth checking with current owners; neither is investment advice.
Litigation (Item 3)
Subject: the franchisor is a named party (defendant).
Three pending cases including a Canadian class action re destination marketing fees, a stayed multi-plaintiff discrimination/antitrust suit with related arbitration, and a Florida breach-of-contract/trade-secrets case. Franchisor initiated many actions in prior year to recover royalties. Largest resolved adverse judgment was $779,398.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Ernst & Young LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Item 21 financials are the audited consolidated statements of the franchisor's parent, Choice Hotels International, Inc. (auditor served since 2014; report dated Feb 20, 2024). Figures are for fiscal years ended Dec 31, 2023 (yr1) and Dec 31, 2022 (yr2), reported in thousands. Total revenues of $1,544.165M include $784.16M of 'other revenues from franchised and managed properties'; 'Other' revenue line was $46.051M. Total shareholders' equity (net worth) was only $35.598M due to large treasury stock balance.
ⓘ These are the parent company's consolidated financials (the parent guarantees the franchisor), not this brand's standalone results — the figure reflects the whole corporate group, not this brand alone.
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 54 / 100 verdict
- 01MINORDeclining unit count (-1.9% YoY) indicates system contraction and market saturation concerns
- 02HIGHMultiple material litigations including RICO/antitrust allegations by franchisees suggest systemic franchisor-franchisee relationship problems
- 03MINOR84 royalty collection actions in one year demonstrates widespread franchisee financial distress and payment defaults
- 04HIGHClass action litigation regarding destination marketing fees suggests hidden or unexpected fee structures impacting franchisee profitability
- 05MINORGuest data misappropriation lawsuit raises operational and legal compliance risks
- 06MINORUnprotected territory creates direct competition risk from other Country Inn & Suites locations and cannibalization of market revenue
- 07HIGHHigh litigation volume (4 material cases resolved + multiple pending) indicates contentious franchisor practices and dispute resolution patterns
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 9.5% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2024 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 20 years |
|---|---|
| Allowed renewalsℹ | 0 |
| Territory type | No territory protection |
| Protected territory | No |
| Exclusive territoryℹ | No |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Right of first refusalℹ | No |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Termination groundsℹ | 4 |
| Curable defaultsℹ | 5 |
| Mandatory arbitration | Yes |
| Arbitration location | Maryland |
| Jury trial waiver | Yes |
| Governing law | MD |
| Litigation count | 91 |
View Item 3 litigation summary
Three pending cases including a Canadian class action re destination marketing fees, a stayed multi-plaintiff discrimination/antitrust suit with related arbitration, and a Florida breach-of-contract/trade-secrets case. Franchisor initiated many actions in prior year to recover royalties. Largest resolved adverse judgment was $779,398.
Items 10, 11
Training & Operations
- Classroom training
- 47 hrs
- On-the-job training
- 0 hrs
- Training location
- North Bethesda, Maryland or Scottsdale, Arizona (Choice Onboard); virtual/online (HOST)
- Ongoing training
- Required
- Time to open
- 18 mo
- From signing to launch
- Site selection
- Franchisee selects, franchisor must approve
- Franchisor financing
- Offered
- Item 10
- POS system
- choiceADVANTAGE
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: choiceADVANTAGE
Item 20 · call current owners
Franchisee Contacts
184 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Country Inn & Suites by Radisson franchise?
The total investment to open a Country Inn & Suites by Radisson franchise ranges from $678K – $2.2M, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Country Inn & Suites by Radisson franchise owners earn?
Item 19 of the Country Inn & Suites by Radisson FDD discloses figures for part of the system but no single average across all outlets. These are gross sales figures, not profit; the Revenue section shows what the filing reports and on what basis. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns Country Inn & Suites by Radisson?
Country Inn & Suites by Radisson is franchised by Choice Hotels International, Inc.. Source: FDD Item 1, 2024 filing.
What is Item 19 in the Country Inn & Suites by Radisson FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Country Inn & Suites by Radisson FDD and qualifies whose outlets they describe.
What is Country Inn & Suites by Radisson's franchise failure rate?
Based on SBA 7(a) loan data, Country Inn & Suites by Radisson has a charge-off rate of 12.1% across 243 loans, meaning 12.1% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Country Inn & Suites by Radisson franchise locations are there?
As of their most recent FDD filing, Country Inn & Suites by Radisson has 425 total units in the United States, including 421 franchised units and 4 company-owned units. 3 new units were opened in the latest reporting year.
Is Country Inn & Suites by Radisson a good franchise to buy?
FranchiseVerdict rates Country Inn & Suites by Radisson as a B-grade franchise with a verdict score of 54 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.