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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Color Me Mine logoBAbove average
Color Me Mine
Recreation & Entertainment
2025 FDD
Remove
Steamoji logoCAverage
Steamoji
Recreation & Entertainment
2025 FDD
Remove
Vitals
FDD filing
FDD issued Dec 24, 2025
FDD issued Mar 3, 2025
Investment range
$219K – $475K
$193K – $495K
Liquid capital
$20K – $60K
$5K – $50K
Franchise fee
$30K
$40K
Royalty rate
5.0%
8.0%
Ad fund rate
1.0%
2.0%
Performance
Avg gross sales
$513K
$358KIncl. company outlets2 outlets
Median gross sales
$479K
$358KIncl. company outlets2 outlets
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Average Gross Revenue / Median Gross Revenue
Not classified
Risk
Rating
BAbove average
CAverage
Verdict score
68 / 100
43 / 100
SBA charge-off rate
13.0% (n=77)
Under 10 loans (1)
SBA loans on record
77
1
Scale
Total units
125
2
Net change (latest yr)
+12
+1
Signed, not yet open
24 (0.19 per open outlet)
6 (3.00 per open outlet)
Turnover rate
0.0%
0.0%
Contract
Initial term (years)
5
5
Renewal term (years)
5
7
Initial training (hrs)
64
40
Contacts
Franchisee phones
136
2

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