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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Burn Boot Camp logoAStrongest tier
Burn Boot Camp
Health & Fitness
2025 FDD
Remove
Strong Pilates logoCAverage
Strong Pilates
Health & Fitness
2023 FDD
Remove
Vitals
FDD filing
FDD issued Apr 30, 2025
FDD issued Mar 29, 2023
Investment range
$282K – $645K
$269K – $673K
Liquid capital
$10K – $30K
$5K – $10K
Franchise fee
$60K
$40K
Royalty rate
6.0%
8.0%
Ad fund rate
2.0%
2.0%
Performance
Avg gross sales
$681K
No Item 19 representation
Median gross sales
$638K
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
$114K
Not disclosed
Earnings metric
2024 ANNUAL NET OPERATING INCOME (LOSS) / ALL REPORTING OUTLETS (278 OUTLETS)
Not classified
Risk
Rating
AStrongest tier
CAverage
Verdict score
90 / 100
39 / 100
SBA charge-off rate
2.2% (n=142)
Not SBA-matched
SBA loans on record
142
N/A
Scale
Total units
365
0
Net change (latest yr)
+21
0
Signed, not yet open
67 (0.18 per open outlet)
Not extracted
Turnover rate
2.2%
Not extracted
Contract
Initial term (years)
5
10
Renewal term (years)
5
10
Initial training (hrs)
36
74
Contacts
Franchisee phones
411
0

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