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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Bricks & Minifigs logoAStrongest tier
Bricks & Minifigs
Retail
2026 FDD
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My Eyelab logoAStrongest tier
My Eyelab
Retail
2022 FDD
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Vitals
FDD filing
FDD issued Apr 14, 2026
FDD issued Apr 18, 2022
Investment range
$304K – $598K
$300K – $601K
Liquid capital
$45K – $110K
$30K – $45K
Franchise fee
$40K
$35K
Royalty rate
6.0%
4.0%
Ad fund rate
1.0%
8.0%
Performance
Avg gross sales
$508K
$1.1M
Median gross sales
$468K
$950K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
AStrongest tier
Verdict score
73 / 100
74 / 100
SBA charge-off rate
Limited · 101 loans
14.3% (n=31)
SBA loans on record
101
31
Scale
Total units
223
142
Net change (latest yr)
+63
+26
Signed, not yet open
70 (0.31 per open outlet)
29 (0.20 per open outlet)
Turnover rate
1.8%
2.1%
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
48
102
Contacts
Franchisee phones
156
11

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