Bricks & Minifigs Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Bricks & Minifigs is a resale-retail franchise buying, selling, and trading new and used LEGO sets, bricks, and minifigures. Franchisees run stores sourcing inventory from local sellers and hosting building events.
FranchiseVerdict summary · 2026
A Bricks & Minifigs franchise requires a total initial investment of $241K – $570K, including a $40K franchise fee and an ongoing 6.0% royalty[2]. Per the 2026 FDD, average unit revenue was $508K[2]. SBA 7(a) loans show a 1.0% charge-off rate across 101 loans[1]. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2026 FDD issuance
Overview
- Investment
- $241K – $570K
- 28th pct Retail
- Avg gross sales
- $508K
- 4th pct Retail
- Royalty
- 6.0%
- 18th pct Retail
- Units
- 161
- 33rd pct Retail
- SBA charge-off
- 1.0%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Retail · color = vs category peers
Green = favorable by >10% vs Retail avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $241K – $570K including a $40K franchise fee, 6.0% ongoing royalty.
- RETURNSAverage unit revenue of $508K/year (median $468K).
- RISKVerdict A (Strongest tier), verdict score 83/100 (higher is better). SBA loan charge-off rate of 1.0% across 101 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- GROWTHSystem growing at 198.1% CAGR over 3 years with 161 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- BAM Franchising, Inc.
- CEO title
- Chief Executive Officer & President
- Ammon McNeff
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- DE
- HQ
- 4844 North 300 West, Suite 202, Provo, UT 84604
- Auditor
- Gilbert & Stewart, CPA
- Audited financials
- Franchisor revenue
- $9.8M
- vs $5.1M prior year
Affiliated brands
- Cerebral Plastics
- Bricks by the Box
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- Ammon McNeff
- Headquarters
- UT
- Founded
- 2011
- FDD year
- 2026
- States available
- 41
Leadership team4 execs · Item 2
Executive team
Ammon McNeff
President / CEO
Matthew McNeff
Chief Operating Officer
Reed Brimhall
Chief Financial Officer
Mike Wu
Chief Technology Officer
Can you afford it, and what does the money buy?
Entry cost is about average for a retail franchise.
Source: FDD 2026 · Items 5–7
Full Item 7 breakdown16 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $40K | $40K | |
| Computers, Software, POS System and Office Supplies | $4K | $12K | |
| Furniture and Fixtures | $15K | $35K | |
| Real Estate | $5K | $18K | |
| Leasehold Improvements | $50K | $120K | |
| Utility Deposit | $500 | $5K | |
| Inventory | $100K | $150K | |
| Uniforms | $500 | $2K | |
| Signagenot refundable | $10K | $25K | |
| Grand Opening Marketing | $5K | $15K | |
| Staffing (First 3 Months) | $20K | $40K | |
| Insurance (12 Months) | $3K | $8K | |
| Travel, Lodging and Meals for Initial Training | $2K | $5K | |
| Business Licenses, Permits and Professional Legal and Accounting Fees | $2K | $10K | |
| Retail Training | $3K | $3K | |
| Additional Funds - 3 Months | $45K | $110K | |
| Total initial investment | $304K | $598K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $241K – $570K
- Top 40% of category vs category
- Liquid capital req'd
- $45K – $135K
- Top 40% of category vs category
- Franchise fee
- $40K – $40K
- Top 40% of category vs category
- Royalty
- 6.0%
- formula · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 7.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $200 |
| Transfer fee | $30K |
| Renewal fee | $5K |
| Inventory (initial) | $40K – $100K |
| Total fee load | 7.0% of rev |
What do units actually make?
Average unit sales run 47% below the retail norm.
Source: FDD 2026 · Item 19
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$41K
8.0% margin
Unlevered ROIC
8%
EBITDA / total invested capital
Payback
12.2 yrs
cash-on-cash, unlevered
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit. The target band for an attractive franchise is 30–60% ROIC. Below that and a passive index fund likely outperforms; above that and the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses. It's the top line only. Operating costs below are category estimates. Override them to match your real lease quote, labor market, and build-out budget.
Returns model · single-unit ROIC
What would one Bricks & Minifigs unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
8%
Below the 30–60% attractive-franchise band
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Levered LBO scenario · Yale Crease Capital framing
What would 25 Bricks & Minifigs units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$102K
on $508K purchase
Total debt
$406K
SBA $0.3M + senior + seller note
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
- Avg gross sales
- $508K
- Per unit, per year
- Median gross sales
- $468K
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- revenue
- Sample size
- 153
- vs category median 47 · large
- Range (low → high)
- $188K→$1.8M
- Cohort dispersion (min → max)
- Quartile band
- $294K→$786K
- Bottom 25% → top 25%
- Transparency tier
- full
- Categorical assessment of disclosure depth
- Reporting year
- 2025
- Fiscal year the figures cover
- Source filing
- FDD 2026
- Disclosed in the 2026 filing, covering 2025
- Transparency
- 5 / 10
- vs category median 3 / 10 · above
Compared against 278 Retail brands
Cohort breakdown10 segments · Item 19
Item 19 detail
Audited consolidated total revenues for BAM Franchising, Inc. and subsidiaries: $9,778,327 (FY2024) and $5,136,588 (FY2023). Components in FY2024: franchise fee $2,345,000, royalty fee $3,364,777, advertising fee $494,745, product sales $3,523,979, other income $49,826. Net loss of $215,635 in FY2024; total stockholders' equity negative $492,495.
By quartile
| Segment | Sample | Avg |
|---|---|---|
| 1st Quartile (Top 25%) | 39 | $786K |
| 2nd Quartile | 38 | $538K |
| 3rd Quartile | 38 | $413K |
| 4th Quartile (Bottom 25%) | 38 | $294K |
| All Combined (Franchise + Corporate) | 159 | $507K |
| All Franchised Units | 153 | $508K |
| Corporate Units Only | 6 | $484K |
yoy
| Segment | Sample | Avg |
|---|---|---|
| System-Wide Revenue 2023 | — | — |
| System-Wide Revenue 2024 | — | — |
| System-Wide Revenue 2025 | — | — |
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $508K/year in gross sales. Revenue-to-investment ratio: 1.3x.
Fee burden
Total ongoing fee load of 7.0% — below the Retail average of 8.9%.
Disclosure
Transparency score 5/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Operator retention
System expanding at 198.1% CAGR over 3 years across 161 units — operators are staying and new ones are joining.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Retail averages
How Bricks & Minifigs Compares
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 161
- Opened
- 67
- Last reporting year
- Closed
- 4
- Terminated
- 2
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 6
- Corporate units in the system
- % franchised
- 96%
- vs corporate-owned
- Net growth (3-yr)
- +198.1%
- Net unit change over 3 years
- 3-yr CAGR
- +198.1%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 73
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 3
- Reacquired (3yr)
- 2
- Franchisor bought back
- Projected new
- 84
- Franchisor's next-year forecast
- Termination rate
- 1.3%
- Franchisor-initiated terminations
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 41 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
41
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 101
- Loan volume
- $18.2M
- Median loan
- $203K
- 50th percentile
- Charge-off rate
- 1.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 99.0%
- 5-yr charge-off
- 50.0%
- Loans approved 2021+
- Active lenders
- 16
- Defaults
- 1
- Typical loan rate
- 10.2%
- avg rate to borrowers
- vs industry
- 11.3%
- brand is below its industry ↓
- Jobs supported
- 715
- 3.9 per loan
- Lender concentration
- 61%
- top lender's share
Borrower mix: 96% went to startups / new businesses, 4% to established operators
Top lenders financing Bricks & Minifigs franchisees
Showing 3 of 16 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Bricks & Minifigs's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 10 lenders with concentration factor
- Per-state charge-off rates across 15 states
- Startup risk premium and job creation velocity
- 7-year lending trend
Instant access. No subscription.
With a 1.0% charge-off rate across 101 loans, banks have historically viewed this brand favorably for lending.
What could kill this investment?
SBA loans charge off at 1.0% — 94% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Strong franchise system with rapid growth (40.9% net in 2025) and solid average revenues ($507K across 153 units). Tempered by negative stockholders' equity (-$621K), trademark on the Supplemental Register only, and 6% royalty with mandatory $500/month minimum.
Litigation (Item 3)
October 28, 2019: Assurance of Discontinuance with Washington State AG regarding no-poach provisions in franchise agreements. BAM agreed to remove such provisions and not enforce them; denied wrongdoing.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Gilbert & Stewart, CPA
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
ⓘ These are the parent company's consolidated financials (the parent guarantees the franchisor), not this brand's standalone results — the figure reflects the whole corporate group, not this brand alone.
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 83 / 100 verdict
- 01MINORPrimary trademark Bricks & Minifigs is on the Supplemental Register, not the Principal Register, meaning weaker legal protection
- 02MINORRoyalty structure requires $500/month minimum regardless of revenue; low-revenue months see disproportionately high effective rates
- 03MINOR70 franchise agreements signed but outlets not yet opened at year-end 2025, creating risk of over-commitment
- 04MINORNon-exclusive territory; franchisor reserves online sales and alternative distribution channel rights
Severity inferred from the FDD text · not a regulatory classification
Litigation case detail1 cases · Item 3
Litigation cases
State of Washington v. BAM Franchising, Inc.
settledGovernment action · filed 2019 · Washington State Attorney General
Washington AG Assurance of Discontinuance regarding no-poach provisions in franchise agreements. BAM agreed to remove no-poach clauses and not enforce existing ones.
Outcome:consent_decree
What are you signing up for?
Ongoing fees run about 7.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 3 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Utah County, Utah |
| Jury trial waiver | Yes |
| Governing law | UT |
| Litigation count | 1 |
View Item 3 litigation summary
October 28, 2019: Assurance of Discontinuance with Washington State AG regarding no-poach provisions in franchise agreements. BAM agreed to remove such provisions and not enforce them; denied wrongdoing.
Items 10, 11
Training & Operations
- Classroom training
- 19 hrs
- On-the-job training
- 29 hrs
- Training location
- Corporate headquarters in Provo, Utah
- Ongoing training
- Required
- Time to open
- 6 mo
- From signing to launch
- Site selection
- franchisee with franchisor approval
- Franchisor financing
- Not offered
- Item 10
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
156 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Bricks & Minifigs · FDD (2026) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Bricks & Minifigs franchise?
The total investment to open a Bricks & Minifigs franchise ranges from $241K – $570K, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Bricks & Minifigs franchise owners earn?
According to Item 19 of the Bricks & Minifigs FDD, the average gross sales per unit is $508K. The median is $468K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Item 19 in the Bricks & Minifigs FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Bricks & Minifigs FDD and qualifies whose outlets they describe.
What is Bricks & Minifigs's franchise failure rate?
Based on SBA 7(a) loan data, Bricks & Minifigs has a charge-off rate of 1.0% across 101 loans, meaning 1.0% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Bricks & Minifigs franchise locations are there?
As of their most recent FDD filing, Bricks & Minifigs has 161 total units in the United States, including 155 franchised units and 6 company-owned units. 67 new units were opened in the latest reporting year.
Is Bricks & Minifigs a good franchise to buy?
FranchiseVerdict rates Bricks & Minifigs as a A-grade franchise with a verdict score of 83 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.