FranchiseVerdict
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FV-00386·STRONGExcellent95

Bricks & Minifigs

RetailFranchising since 2011Website
Investment
$241K – $570K
59th pct Retail
Avg revenue
$538K
10th pct Retail
Royalty
6.0%
41st pct Retail
Units
161
73rd pct Retail
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $241K – $570K including a $40K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $538K/year (median $490K).
  • Rated STRONG with a risk score of 44/100. SBA loan default rate of 0.0% across 211 loans (below the industry average).
  • System growing at 198.1% CAGR over 3 years with 161 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
BAM Franchising, Inc.
Incorporated in
Delaware
HQ
4844 North 300 West, Suite 202, Provo, UT 84604
Auditor
Gilbert & Stewart
Audited financials
Franchisor revenue
$5.1M
vs $9.8M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Bricks & Minifigs unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $538,225
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: retail
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $241K–$570K
Working capital
$
FDD reports $45K–$135K

Unlevered ROIC · per unit

9%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$43K
EBITDA margin
8.0%
Total invested
$496K
Payback
138 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Bricks & Minifigs units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$108K

on $538K purchase

Total debt

$431K

SBA $0.3M + senior + seller note

Overview

About

Franchisees operate retail stores specializing in new and used LEGO bricks, minifigures, and related products. Day-to-day operations include managing inventory of bulk LEGO pieces, processing customer purchases, maintaining displays, and potentially offering LEGO-building services or events to drive foot traffic.

CEO
Ammon McNeff
Founded
2011
FDD year
2025
States available
32

Item 7 · what it costs

The Vitals

Total investment
$241K – $570K
All-in to open one unit
Liquid capital
$45K – $135K
Cash you must have on hand
Franchise fee
$40K
Royalty
6.0%
Gross Revenue · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$538K
Per unit, per year
Median gross sales
$490K
Item 19 type
Actual Revenue
Sample size
89 units
vs category median 52
Range (low → high)
$190K$1.4M
Cohort dispersion
Transparency
4 / 5
vs category median 3 / 5 · above
Revenue rank10th
vs Retail peers
Investment cost rank59th
Lower investment ranks lower (better)
Royalty rate rank41th
Lower royalty = lower percentile (better)
Unit count rank73th
vs Retail peers
Risk score rank10th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
161
Opened
73
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
6
Corporate units in the system
% franchised
96%
vs corporate-owned
Net growth (yr3)
+89.0%
Net unit change last year
3-yr CAGR
+198.1%
Compounded over last 3 years
2023
155+74
Franchised units
2024
82
Franchised units
2025
52
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 24 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 24 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
211
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

44
Risk · 0-100
STRONG44 / 100

Moderate-to-caution risk profile: missing profitability data, declining unit count, prior litigation, and unclear franchisor financial health create meaningful due diligence gaps before committing $241k-$570k.

Score breakdown · what drove the 44 / 100 rating

  1. 01MINORNo Item 19 (Net Income) disclosure limits ability to assess true profitability against $241k-$570k investment
  2. 02MED11% unit decline YoY (89% retention) suggests franchisee satisfaction or market challenges not fully transparent
  3. 03HIGH2019 litigation regarding no-poaching clauses indicates past compliance issues with franchise agreements
  4. 04MINORRoyalty structure ($500 minimum) means low-revenue locations pay disproportionately high effective royalty rates
  5. 05HIGHGoing Concern status = False raises questions about franchisor financial stability and long-term support

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius/Geographic
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
1
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Utah

Item 11

Training & Operations

Classroom training
20 hrs
On-the-job training
29 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

98 numbers

Locked
(541) 414-••••
OK
(843) 872-••••
RI
(503) 908-••••
OK

One-time purchase · CSV download · Validation questions included

FDD download

Bricks & Minifigs · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above