WOW 1 DAY PAINTING vs Softroc
Franchise Comparison 2026
Both WOW 1 DAY PAINTING and Softroc are home services franchises. WOW 1 DAY PAINTING requires an investment of $92K – $182K while Softroc requires $94K – $179K. WOW 1 DAY PAINTING discloses average revenue of $481K; Softroc makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. FranchiseVerdict rates WOW 1 DAY PAINTING B (Above average) and Softroc C (Average).
| Metric | WOW 1 DAY PAINTING | Softroc |
|---|---|---|
| Verdict Grade | BAbove average | CAverage |
| Investment Range | $92K – $182K | $94K – $179K |
| Franchise Fee | $40K | $60K |
| Royalty Rate | 6.0% | 7.0% |
| Average Revenue (Item 19) | $481K | N/ANo Item 19 representation |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 44 | 25 |
| Unit Growth (YoY) | -2 units | +17 units |
| Year Began Franchising | 2010 | 2025 |
| FDD Year | 2025 | 2023 |
Investment Range
$92K – $182K
$94K – $179K
Franchise Fee
$40K
$60K
Royalty Rate
6.0%
7.0%
Average Revenue (Item 19)
$481K
N/ANo Item 19 representation
SBA Charge-Off Rate
Limited data
N/A
Total Units
44
25
Unit Growth (YoY)
-2 units
+17 units
Year Began Franchising
2010
2025
FDD Year
2025
2023