Wow 1 Day PaintingFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A WOW 1 DAY PAINTING franchise requires a total initial investment of $92K – $182K, including a $40K franchise fee and an ongoing 6.0% royalty[2]. Per the 2025 FDD, average unit revenue was $481K[2]. SBA 7(a) loans show a 16.7% charge-off rate across 16 loans[1]. Verdict grade: C. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $92K – $182K
- 28th pct Home Services
- Avg gross sales
- $481K
- 15th pct Home Services
- Royalty
- 6.0%
- 13th pct Home Services
- Units
- 44
- 38th pct Home Services
- SBA default
- 16.7%
- system-wide median varies by category
Quick verdict · Home Services · color = vs category peers
Green = >15% above Home Services avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Each dollar invested generates 3.5x in gross revenue, well above the typical 1.5-2.5x range.
Franchised units fell from 44 to 42 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $92K – $182K including a $40K franchise fee, 6.0% ongoing royalty.
- Average unit revenue of $481K/year (median $359K).
- Verdict C (Average) with a risk score of 68/100. SBA loan charge-off rate of 16.7% across 16 loans (above the 16% franchise average, based on all SBA 7(a) franchise lending, 2010–2024).
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- WOW 1 DAY PAINTING LLC
- Parent company
- WOW 1 DAY Painting Inc.
- Ultimate parent
- 1222072 BC Ltd.
- CEO title
- Chief Executive Officer and Director
- Brian C. Scudamore
- CEO experience
- 32 yrs
- Years in role or industry
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- WA
- HQ
- 301 – 887 Great Northern Way, Vancouver, BC, V5T 4T5
- Auditor
- KPMG LLP
- Audited financials
- Franchisor revenue
- $3.0M
- vs $2.7M prior year
- Management churn noted
- Frequent turnover
- Item 2 disclosed frequent executive changes
Overview
About
WOW 1 Day Painting franchisees operate interior and exterior residential painting services, completing projects in accelerated timeframes using standardized processes and crew-based models. Day-to-day operations include customer acquisition (lead generation/sales), crew scheduling, job estimation, project execution, quality control, and customer service recovery.
- CEO
- Brian C. Scudamore
- Founded
- 2010
- FDD year
- 2025
- States available
- 21
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $40K | $40K |
| Working capital (3–6 mo) | $15K | $25K |
| Equipment, build-out, other | $37K | $117K |
| Total initial investment | $92K | $182K |
Source: WOW 1 DAY PAINTING 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$39K
8.0% margin
Unlevered ROIC
25%
EBITDA / total invested capital
Payback
4.1 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $92K – $182K
- Better than avg vs category
- Liquid capital req'd
- $15K – $25K
- Better than avg vs category
- Franchise fee
- $40K – $60K
- Better than avg vs category
- Royalty
- 6.0%
- Gross Revenue · typical 6–8%
- Ad fund
- 5.0%
- typical 3–5%
- Total fee load
- 11.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 5.0% of gross sales |
| Transfer fee | $10K |
| Renewal fee | $15K |
| Total fee load | 11.0% of rev |
Financial Performance
- Avg gross sales
- $481K
- Per unit, per year
- Median gross sales
- $359K
- Item 19 type
- Full Year
- Sample size
- 40 units
- vs category median 25
- Range (low → high)
- $27K→$2.6M
- Cohort dispersion (min → max)
- Quartile band
- $176K→$1.2M
- Bottom 25% → top 25%
- Transparency
- 4 / 5
- vs category median 4 / 5 · typical
Compared against 349 Home Services brands
vs Home Services averages
How Wow 1 Day Painting Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 44
- Opened
- 4
- Last reporting year
- Closed
- 6
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 6
- Term expired, not renewed (per Item 20)
- Turnover rate
- 13.6%
- Company-owned
- 0
- Corporate units in the system
- % franchised
- 100%
- vs corporate-owned
- Multi-unit owners
- 1.0%
- Net growth (yr3)
- -4.3%
- Net unit change last year
- 3-yr CAGR
- +4.8%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 0
- Termination rate
- 13.6%
- Franchisor-initiated terminations
- Ceased ops
- 13.6%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 32 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 16
- Loan volume
- $1.6M
- Median loan
- $103K
- 50th percentile
- Charge-off rate
- 16.7%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 83.3%
- 5-yr charge-off
- 20.0%
- Loans approved 2021+
- Active lenders
- 5
- Defaults
- 1
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Wow 1 Day Painting's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 5 lenders with concentration factor
- Per-state charge-off rates across 10 states
- Startup risk premium and job creation velocity
- 6-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Declining unit base, undisclosed profitability, franchisor financial concerns, and litigation history create a CAUTION-to-HIGH RISK profile requiring significant due diligence before investment.
Litigation (Item 3)
Val DiNardo v. WOW 1 Day Painting LLC (Case No. 2:16-cv-01600-JLR, U.S. District Court, Western District of Washington). Franchisee alleged misrepresentations, omissions, deceptive practices under Connecticut law, and failure to comply with Connecticut Business Opportunity Investment Act. Plaintiff sought actual damages, punitive damages, avoidance of Franchise Agreement, return of funds, and attorneys' fees. Court granted franchisor's motion for summary judgment dismissing all plaintiff claims on January 23, 2018. Franchisor subsequently filed counterclaim in Washington state court (Case No. 18-2-07362-6 SEA) alleging breach of contract and tortious interference, obtaining default judgment on August 24, 2018.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · KPMG LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 68 / 100 rating
- 01MINORUnit count declining 4.3% YoY (44 units) indicates system contraction and potential saturation or franchisee satisfaction issues
- 02MEDNet income not disclosed in Item 19 prevents ROI validation; $481k avg revenue unclear if sustainable or achievable by new franchisees
- 03HIGHLitigation history (DiNardo case) shows willingness to litigate; dismissal doesn't eliminate reputational/operational risk or indicate systemic compliance problems
- 04HIGHGoing Concern status = FALSE suggests financial instability at franchisor level, raising questions about support infrastructure and longevity
- 05MINOR5-year term is relatively short; rebuilding after year 3-4 struggles may be difficult before renewal decision
- 06MINORHigh initial investment range ($92k-$182k) with 6% royalty on top of all costs creates tight margin if avg revenue doesn't materialize
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 5 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 3 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 150,000 |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Not allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 1.5 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Governing law | Delaware |
| Litigation count | 1 |
View Item 3 litigation summary
Val DiNardo v. WOW 1 Day Painting LLC (Case No. 2:16-cv-01600-JLR, U.S. District Court, Western District of Washington). Franchisee alleged misrepresentations, omissions, deceptive practices under Connecticut law, and failure to comply with Connecticut Business Opportunity Investment Act. Plaintiff sought actual damages, punitive damages, avoidance of Franchise Agreement, return of funds, and attorneys' fees. Court granted franchisor's motion for summary judgment dismissing all plaintiff claims on January 23, 2018. Franchisor subsequently filed counterclaim in Washington state court (Case No. 18-2-07362-6 SEA) alleging breach of contract and tortious interference, obtaining default judgment on August 24, 2018.
Items 10, 11
Training & Operations
- Classroom training
- 29 hrs
- On-the-job training
- 95 hrs
- Training location
- Vancouver, BC or another location to be determined, and in territory
- Ongoing training
- Required
- Field support
- 91 hrs/yr
- On-site visits per year
- POS system
- CRM System
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: CRM System
Item 20 · call current owners
Franchisee Contacts
73 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
WOW 1 DAY PAINTING · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a WOW 1 DAY PAINTING franchise?
The total investment to open a WOW 1 DAY PAINTING franchise ranges from $92K – $182K, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do WOW 1 DAY PAINTING franchise owners earn?
According to Item 19 of the WOW 1 DAY PAINTING FDD, the average gross sales per unit is $481K. The median is $359K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is WOW 1 DAY PAINTING's franchise failure rate?
Based on SBA 7(a) loan data, WOW 1 DAY PAINTING has a charge-off rate of 16.7% across 16 loans, meaning 16.7% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many WOW 1 DAY PAINTING franchise locations are there?
As of their most recent FDD filing, WOW 1 DAY PAINTING has 44 total units in the United States, including 44 franchised units and 0 company-owned units. 4 new units were opened in the latest reporting year.
Is WOW 1 DAY PAINTING a good franchise to buy?
FranchiseVerdict rates WOW 1 DAY PAINTING as a C-grade franchise with a risk score of 68 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.