Wetzel’s Pretzels vs Rocky Rococo Pizza and Pasta
Franchise Comparison 2026
Both Wetzel’s Pretzels and Rocky Rococo Pizza and Pasta are quick-service restaurants franchises. Wetzel’s Pretzels requires an investment of $189K – $725K while Rocky Rococo Pizza and Pasta requires $211K – $706K. Wetzel’s Pretzels discloses average revenue of $813K; Rocky Rococo Pizza and Pasta makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Wetzel’s Pretzels has SBA lending data on file with a 4.9% charge-off rate. FranchiseVerdict rates Wetzel’s Pretzels A (Strongest tier) and Rocky Rococo Pizza and Pasta B (Above average).
| Metric | Wetzel’s Pretzels | Rocky Rococo Pizza and Pasta |
|---|---|---|
| Verdict Grade | AStrongest tier | BAbove average |
| Investment Range | $189K – $725K | $211K – $706K |
| Franchise Fee | $40K | $25K |
| Royalty Rate | 7.0% | 5.0% |
| Average Revenue (Item 19) | $813K | N/ANo Item 19 representation |
| SBA Charge-Off Rate | 4.9% (87 loans) | Limited data |
| Total Units | 458 | 31 |
| Unit Growth (YoY) | +33 units | +0 units |
| Year Began Franchising | 1995 | 1995 |
| FDD Year | 2026 | 2025 |
Investment Range
$189K – $725K
$211K – $706K
Franchise Fee
$40K
$25K
Royalty Rate
7.0%
5.0%
Average Revenue (Item 19)
$813K
N/ANo Item 19 representation
SBA Charge-Off Rate
4.9% (87 loans)
Limited data
Total Units
458
31
Unit Growth (YoY)
+33 units
+0 units
Year Began Franchising
1995
1995
FDD Year
2026
2025