Is Sotheby’s International Realty or Keyrenter Property Management cheaper to open?

Sotheby’s International Realty costs $47,250–$331,950 and Keyrenter Property Management costs $116,425–$240,979 to open (FDD Item 7). Sotheby’s International Realty has the lower entry cost.

Which is the better franchise, Sotheby’s International Realty or Keyrenter Property Management?

FranchiseVerdict grades Sotheby’s International Realty B and Keyrenter Property Management B, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

Sotheby’s International Realty vs Keyrenter Property Management

Franchise Comparison 2026

Both Sotheby’s International Realty and Keyrenter Property Management are real estate franchises. Sotheby’s International Realty requires an investment of $47K – $332K while Keyrenter Property Management requires $116K – $241K. Keyrenter Property Management discloses average revenue of $698K; Sotheby’s International Realty makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. FranchiseVerdict rates Sotheby’s International Realty B (Above average) and Keyrenter Property Management B (Above average).

Metric	Sotheby’s International Realty	Keyrenter Property Management
Verdict Grade	BAbove average	BAbove average
Investment Range	$47K – $332K	$116K – $241K
Franchise Fee	$25K	$50K
Royalty Rate	6.0%	7.0%
Average Revenue (Item 19)	N/ANo Item 19 representation	$698K
SBA Charge-Off Rate	Limited data	Limited data
Total Units	709	58
Unit Growth (YoY)	+6 units	+4 units
Year Began Franchising	2004	2014
FDD Year	2026	2025