Prime Senior Placement vs Trua Senior Living Locators
Franchise Comparison 2026
Both Prime Senior Placement and Trua Senior Living Locators are senior care franchises. Prime Senior Placement requires an investment of $75K – $113K while Trua Senior Living Locators requires $73K – $119K. Trua Senior Living Locators discloses average revenue of $494K; Prime Senior Placement does not report Item 19 data. FranchiseVerdict rates Prime Senior Placement D (Below Average) and Trua Senior Living Locators A (Top Quintile).
| Metric | Prime Senior Placement | Trua Senior Living Locators |
|---|---|---|
| Verdict Grade | DBelow AverageBelow Average | ATop QuintileTop Quintile |
| Investment Range | $75K – $113K | $73K – $119K |
| Franchise Fee | $45K | $53K |
| Royalty Rate | $1,000 to $3,000 per month based on tenure | 8.0% |
| Average Revenue (Item 19) | N/A | $494K |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 4 | 5 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2022 | 2023 |
| FDD Year | 2025 | 2026 |
Prime Senior Placement
DBelow AverageBelow Average
Trua Senior Living Locators
ATop QuintileTop Quintile
Investment Range
$75K – $113K
$73K – $119K
Franchise Fee
$45K
$53K
Royalty Rate
$1,000 to $3,000 per month based on tenure
8.0%
Average Revenue (Item 19)
N/A
$494K
SBA Charge-Off Rate
Limited data
N/A
Total Units
4
5
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2022
2023
FDD Year
2025
2026