HomeSmart vs Iron Valley Real Estate
Franchise Comparison 2026
Both HomeSmart and Iron Valley Real Estate are real estate franchises. HomeSmart requires an investment of $66K – $205K while Iron Valley Real Estate requires $59K – $207K. Neither HomeSmart nor Iron Valley Real Estate makes a financial performance representation in Item 19 of its FDD — a voluntary item under the FTC Franchise Rule — so the two cannot be compared on disclosed unit revenue. HomeSmart has SBA lending data on file with a 0.0% charge-off rate. FranchiseVerdict rates HomeSmart A (Strongest tier) and Iron Valley Real Estate A (Strongest tier).
| Metric | HomeSmart | Iron Valley Real Estate |
|---|---|---|
| Verdict Grade | AStrongest tier | AStrongest tier |
| Investment Range | $66K – $205K | $59K – $207K |
| Franchise Fee | $20K | $5KConditional fee |
| Royalty Rate | Greater of ($12/agent/month plus $120 per completed side) or $500/month, plus $25 per rental, referral, or lease fee collected by the broker. | $150 per Transaction Side |
| Average Revenue (Item 19) | N/ANo Item 19 representation | N/ANo Item 19 representation |
| SBA Charge-Off Rate | 0.0% (14 loans) | N/A |
| Total Units | 258 | 54 |
| Unit Growth (YoY) | -4 units | +2 units |
| Year Began Franchising | 2005 | 2018 |
| FDD Year | 2026 | 2026 |
Investment Range
$66K – $205K
$59K – $207K
Franchise Fee
$20K
$5KConditional fee
Royalty Rate
Greater of ($12/agent/month plus $120 per completed side) or $500/month, plus $25 per rental, referral, or lease fee collected by the broker.
$150 per Transaction Side
Average Revenue (Item 19)
N/ANo Item 19 representation
N/ANo Item 19 representation
SBA Charge-Off Rate
0.0% (14 loans)
N/A
Total Units
258
54
Unit Growth (YoY)
-4 units
+2 units
Year Began Franchising
2005
2018
FDD Year
2026
2026