Is Happier at Home or Hallmark Homecare cheaper to open?

Happier at Home costs $101,125–$143,425 and Hallmark Homecare costs $109,500–$134,500 to open (FDD Item 7). Happier at Home has the lower entry cost.

Which is the better franchise, Happier at Home or Hallmark Homecare?

FranchiseVerdict grades Happier at Home B and Hallmark Homecare A, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

Happier at Home vs Hallmark Homecare

Franchise Comparison 2026

Both Happier at Home and Hallmark Homecare are senior care franchises. Happier at Home requires an investment of $101K – $143K while Hallmark Homecare requires $110K – $135K. Happier at Home discloses average revenue of $617K; no Item 19 revenue figure is on file for Hallmark Homecare. Hallmark Homecare has SBA lending data on file with a 0.0% charge-off rate. FranchiseVerdict rates Happier at Home B (Above average) and Hallmark Homecare A (Strongest tier).

Metric	Happier at Home	Hallmark Homecare
Verdict Grade	BAbove average	AStrongest tier
Investment Range	$101K – $143K	$110K – $135K
Franchise Fee	$49K	$60K
Royalty Rate	5.0%	6.0%
Average Revenue (Item 19)	$617K	N/APer franchisee, not per outlet · Outlet subset
SBA Charge-Off Rate	Limited data	0.0% (13 loans)
Total Units	19	59
Unit Growth (YoY)	+0 units	+23 units
Year Began Franchising	2011	2019
FDD Year	2026	2026